Classroom Furniture Market and Competitor Report

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Classroom FurnitureTotal ASIN: 13
LockerMate Adjust-A-Shelf Locker Shelf, Easy to Use, Extends to Fit Your Locker, BlackTop 1
Boxgear Magnetic Mirror - 2-Pack Locker Mirror 5" x 7"- for School Locker, Bathroom, Household Refrigerator, Locker Accessory, Workshop Toolbox or Office CabinetTop 2
Norwood Commercial Furniture - NOR-1101AC-SO - Assorted Color Stacking Stools - Stackable Stools for Kids and Adults - Flexible Seating for Home, Office, Classrooms - Plastic/Metal 17.75" (Pack of 5)Top 3
SoftScape 15 inch Square Floor Cushions with Handles; Flexible Seating for In-Home Distance Learning, Daycare, Preschool, Classroom; 2 inch Thick Deluxe Foam (6-Piece) - EarthtoneTop 4
Classroom Keepers Sturdy Cardboard Mailbox, 30-Slot, Blue, 21" H x 31-5/8"W x 12-3/4"D, 1 Unit
Average Ratings
Total Reviews

Through the analysis of bestseller rankings (BSR) and the average star ratings of products in this category, you can gain an understanding of user demand and levels of satisfaction. This data helps us make smarter decisions when it comes to pricing strategies and product offerings.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Classroom Furniture Customer Profile
The consumer group most commonly mentioned is kid, the most commonly moment of use is everyday, the most common location is classroom, the most common behavior is travel . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Ship products your customers love through sentiment analysis

By taking advantage of sentiment analysis tools, businesses can uncover consumer dissatisfaction with products and decompose NR and PR automatically. Product quality issues, packaging suggestions, marketing loopholes, and inadequate service can all be presented in a digitalized format. Additionally, this data can be used to identify emerging trends before the competition and adapt the product accordingly. By combining problems found in VOCs with a set of quality problem solving procedures (CTQs), companies are able to establish a loop from issue to action that allows for continuous optimization of product quality.

Classroom Furniture Customer Sentiment
The top 5 negative reviews are magnet, product, shelf, direction, cushion. The most mentioned elements about magnet are not strong(3.93%), flimsy(3.50%).
The top 5 positive reviews are cushion, color, product, chair, stool. The most mentioned elements about cushion are soft(1.94%), good(1.11%).
not strong3.93%
fell off after 3 ride0.51%
are not strong enough to hold anything to a fridge0.43%
fall off just by look at it for too long0.34%
give lot of support and comfort1.01%
relieve my stiff and achy back0.46%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Make the smartest sales decisions through Buyers Motivation

Companies should strive to understand customer needs and preferences by utilizing surveys and feedback, by analyzing data from past purchases, and by tracking market trends. Doing so will help them develop effective pricing strategies that are tailored to the buyer's motivation. Furthermore, businesses can boost their sales by offering customers value through competitive prices, appropriate discounts, quality products, convenient services, and exceptional customer service. Through understanding customer motivation and providing value, companies will be able to make educated decisions that will bring long-term success.

Classroom Furniture Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
adequate thickness1

Understand customers need for prioritizing what to build next

Companies should focus on understanding their customer needs in order to prioritize what to build next. Amazon review analysis, product research and competitor analysis provide valuable insights that can help inform decision making. Additionally, it is important to consider customer expectations when deciding what products and features to work on. Doing so will result in successful products that address customer needs, delivering a higher level of satisfaction and loyalty.

Classroom Furniture Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
big magnet or strong26
magnet strong
strong magnet
big and magnets strong
heavier sturdier11
more sturdy
last long8
last long
heavy sturdy7
good quality6
good quality
good quality good look
high quality
last more than year5
last for many year
last more than year
last for few year
last long than year

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.

Amazon Reviews

I ordered two sets of chairs; one set arrived fine; in the other set, one chair was broken. Given the apparent frailty of the product, I'm not sure how long they will last in my classroom. There also doesn't seem to be a way to return them... No packing list included, no return instructions.
I purchased these stools in October for my guided reading table. We had been moving chairs over to this table whenever we used the table and having these stools has been great. They are colorful and comfortable. I do have one stool that is already breaking at the top where the seat meets the leg. It is still useable but I am not sure how long it will last. This is disappointing and I just checked to see what the return window is and it seems as though Amazon only allows 1 month for a return. Since this is a "commercial furniture" item, I would expect that they would be holding up to children's use.
Five StarsAug. 2017
Amazing!! Better than I thought. Thank you
I use these for small group work in the classroom. It was definitely a great buy. My students love these and are easy to move around the room.
Asif syed
Strong 💪Oct. 2020
Beautiful and very nice in color and comfort
Break easy.May 2018
Wouldn’t stack. Break easy.
Angie P.
Pretty sturdy for the price. Perfect for extra seating for kids and for me while I'm helping with homework.
Jessica D.
I purchased these to use in my classroom for the upcoming school year. I have had enough of moving chairs in a room of 22+ first graders. Very distracting! I am hoping they hod up. They look well made. Very colorful. We will see.....
Five StarsSept. 2016
Perfect for my classroom!!
I bought these for my classroom. The colors are great and bright. However, when I took them out of the box, the seat was broken off of the yellow one. It is not repairable because it is molded plastic and not screwed on. That was a big disappointment. I won't buy them again. I have bought others at IKEA Store that I have had for 3 years now and not a problem. I just wanted the cool colors. Oh well.

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