In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.
Computer AccessoriesTotal ASIN: 10
2023/01/19
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Average Ratings
4.7
Total Reviews
111
Looking at the bestseller rankings (BSR) and average star ratings for products within this category can give us a comprehensive idea of user demand and satisfaction. This information can help us create effective pricing strategies and product offerings, catering to customers needs and optimizing their market position.
Target your customers through customer profile
By carefully analyzing customer profiles and their associated data, businesses can craft targeted solutions that meet the needs of their target audience. Leveraging voice of customer feedback, Amazon review analysis, and other audience research can give sellers invaluable insights into their customers preferences and behaviors. With this knowledge in hand, they can better design their products or marketing campaigns to appeal to the right customers and drive sales.
Computer Accessories Customer Profile
The consumer group most commonly mentioned is husband, the most commonly moment of use is father s day, the most common location is office,
the most common behavior is gift give . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
Who
When
Where
What
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars
Ship products your customers love through sentiment analysis
Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.
Computer Accessories Customer Sentiment
The top 5 negative reviews are mousepad, size, initial, printed edge, beanbag. The most mentioned elements about mousepad are big(20.00%).
The top 5 positive reviews are leather, mouse pad, quality, product, material. The most mentioned elements about leather are good quality(8.16%), look good(4.08%).
Cons
mousepad
20.00%
big
20.00%
size
20.00%
initial
20.00%
printed edge
20.00%
beanbag
20.00%
Pros
leather
22.45%
good quality
8.16%
look good
4.08%
soft
4.08%
make of quality plastic
2.04%
smell good
2.04%
mouse pad
14.29%
quality
10.20%
product
6.12%
material
6.12%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.
Make the smartest sales decisions through Buyers Motivation
Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.
Computer Accessories Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
No Data
Topic
Mentions
No data
Understand customers need for prioritizing what to build next
Companies should focus on understanding their customer needs in order to prioritize what to build next. Amazon review analysis, product research and competitor analysis provide valuable insights that can help inform decision making. Additionally, it is important to consider customer expectations when deciding what products and features to work on. Doing so will result in successful products that address customer needs, delivering a higher level of satisfaction and loyalty.
Computer Accessories Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
Topic
Mentions
Review Snippets
10 x 10
1
10x10 size
big
1
big
bottom black
1
black top brown side
good
1
good
large size
1
big size
leather have not come damage
1
leather have not come damage
more people
1
more people
slightly more leathered pattern
1
slightly more leathered pattern
understood 3d printed
1
understood 3d printed
Shulex VOC provides core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. Enables businesses to unlock the power of voice of customer, leveraging AI modeling for an in-depth look at customer experience, product research & selection as well as improving quality and reputation. This allows data to be converted into tangible actions that promote a balanced relationship between customers and brand.
I normally don't write many reviews aside from those that are deserving. Well, this is one of those and right up at the top. Made in the US with top materials by a top person. What more can you ask for?
Pat is amazing and does great work. Asked for some customizations (a bead around the top) and had pleasant responses welcoming the change. So nice to work with someone that truly cares about what they do and the people they help. If this world had more people like this it would be a better place.
Love the pocket! Great place to add some pens, my readers and mouse. I did have an old pad with wrist support I slid underneath to give that extra support there. Not really needed but I had it already. You can see that in my picture. I really am glad I went for the 8X8.. seems to be a perfect size.
Thanks again Pat.. you are amazing. Please don't change! Take care of those pets.
This works great for my recliner. The pad is solid and large enough to track my screen. The texture also holds my optical mouse in place so it doesn't slide around. The beanbags seem a little on the light side, but they are heavy enough to keep the mouse pad stable on the armrest.
It's a little pricey, but I would recommend this for anyone who likes to use their laptop with a mouse on the recliner.
This is just what I needed. The armrests on my chair are kind of square, and this lays on it perfect. It seems made out of good materials, and should last a good while. The mouse glides easily across the surface. I'm so happy that I no longer have to use a book for a mouse pad!
I don't take the time to write reviews often enough, but this needed one! I just received my bean bag mouse in the mail today and it was everything that I hoped it would be! Ever since I started working from home, I have done my work with a laptop hooked to my TV for easier viewing and my wireless keyboard on my lap. Using the mouse on the not-quite-long-enough fat arm of my chair became both fatiguing and annoying. I had to hold my wrist awkwardly which really resulted in pain and achiness. I have also destroyed several mice because they constantly fell off the arm of the chair. This usually led to losing an unsaved document or a webpage I was working on to close right in the middle of my task, and other undesirable outcomes that frustrate and interrupt productivity.
When I had had enough of this, I decided to do a random search on Amazon. although I didn't hold out much hope. As expected, after multiple search queries and many pages, I thought I was out of luck. Everything seemed geared toward office chair arm or desk extensions. And then I saw this product! I must have missed it before, but when I did one last look back through my results, there it was and it looked perfect!! And ingeniously simple! I decided to order it and was even more pleased when I saw the various customization options in size, color, and such.
I am so incredibly pleased with this purchase! It works perfectly! I made sure to order a size that allowed the top of the pad to hang over the edge of the chair arm so that I could freely extend my poor, cramped wrist and it works like a charm because the mouse pad is made of very sturdy materials. No flimsy cardboard that will bend or sag, it is definitely some kind of solid wood type. The weighted bean bag sides keep it securely in place and of course, the mouse now tracks so much smoother on the surface of this pad. And with a nice, flat area instead of a curved chair arm, my mouse has not fallen once since I started using it! The pocket I ordered on one side to conveniently store the mouse is the icing on the cake.
It's really not a stretch for me to say that this awesome handmade mousepad is life-changing for me. Lastly, I also want to mention what a wonderful person Pat, the creator and crafter of this little invention is. She responded to all of my queries so quickly and with obvious concern for complete customer satisfaction. I highly recommend Smith's Lake Home Creations! This is a fantastic product!
My husband came up with this idea of putting this on the armchair of my recliner when I go onto the computer. It really works well! I was skeptical at first, but I can't see being on the computer any other way now! It stays on the arm with the mouse even when I get up. Very sturdy and reliable.
I have the xl model. I like the build quality and you get what you pay for. The material feels strong and like it will last a long time. The only potential worry is that the stitching may come loose over time. Not to say that mine is doing so. The product seems durable and as long as you use it properly and dont abuse it, it should last.
My husband uses a mouse on the arm of his recliner. He dropped his wireless mouse most nights as he rolled it over the side of chair arm and would complain while groping on the floor next to his chair. I searched for chair arm mouse pads, and this seemed like a simple and workable design. My husband love this mouse pad.
I ordered a custom 10x10 size and it's perfect for my uses which is gaming. If you are lazy and don't want to sit at a desk anymore this is an essential product. The mousing surface is smooth without it being too slippery so the mouse can easily glide over it without sliding off if you take your hands off the mouse.
Honestly the seller should market the 10x10 size to gamers like myself, a large mousing surface in a convenient location is perfect for extra lazy people like me.
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