Latch Hook Supplies Customer Insights

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Latch Hook SuppliesTotal ASIN: 11
PP OPOUNT Beginner Crochet Kit - 5 PCS Cute Dinosaurs, Complete Crochet Kit for Beginners, Starter Pack for Adults and Kids with Step-by-Step Instruction and Video TutorialsTop 1
Average Ratings
Total Reviews

Looking at the bestseller rankings (BSR) and average star ratings for products within this category can give us a comprehensive idea of user demand and satisfaction. This information can help us create effective pricing strategies and product offerings, catering to customers needs and optimizing their market position.

Target your customers through customer profile

By carefully analyzing customer profiles and their associated data, businesses can craft targeted solutions that meet the needs of their target audience. Leveraging voice of customer feedback, Amazon review analysis, and other audience research can give sellers invaluable insights into their customers preferences and behaviors. With this knowledge in hand, they can better design their products or marketing campaigns to appeal to the right customers and drive sales.

Latch Hook Supplies Customer Profile
The consumer group most commonly mentioned is daughter, the most commonly moment of use is christmas, the most common location is travel bag, the most common behavior is crochet hair . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Latch Hook Supplies Customer Sentiment
The top 5 negative reviews are latch, hook, instruction, needle, yarn. The most mentioned elements about latch are break(3.16%), do not stay(3.16%).
The top 5 positive reviews are hook, different size, latch hook, handle, tool. The most mentioned elements about hook are solid(4.05%), easy to use(2.70%).
do not stay3.16%
difficult to install the hair1.05%
do not close properly1.05%
easy to use2.70%
good quality2.70%
different size10.81%
latch hook6.76%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Latch Hook Supplies Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
look really cute1
receive 4 small1

Understand customers need for prioritizing what to build next

Prioritizing what to build next can be informed by analyzing customer sentiment through Amazon reviews and product research. Competitor analysis can also be used to gain insights into current and upcoming trends. Consideration of customer expectations is critical in creating successful products that will maintain customer satisfaction and loyalty.

Latch Hook Supplies Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
big handle1
big handle
big work1
big work
glue back on1
glue back together
good variety1
handle thicker1
thicker handle
hook longer1
longer hook
hook small1
slightly big hook size
last long1
last long
latch hook

Shulex VOC provides core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. Enables businesses to unlock the power of voice of customer, leveraging AI modeling for an in-depth look at customer experience, product research & selection as well as improving quality and reputation. This allows data to be converted into tangible actions that promote a balanced relationship between customers and brand.

Amazon Reviews

CuteJan. 2023
Instructions were confusing for my 14 yo granddaughter
The tools are very easy to use weather for crocheting or other sewing needs like pulling elastic through the channel.
Exactly how it looks!
Scott L.
I bought this cause the woobles kits were out of stock, and this was slightly cheaper anyways, looked super similar, thought it would be a fun project to continue learning on, the yarn that comes with this is like normal yarn, I had issues hooking the smaller strands instead of the main bunch and would have to restart constantly. The included \"instructions\" were some videos on youtube with no voice instructions, so I found myself having to pause and go back ALOT trying to figure out stuff. If the year weren't all separated like some of the other learners kits I've seen I probably would have liked this more, and if the videos has voice instructions instead of just a person quickly doing it. *Update* they reached out to me about my concerns which is much appreciated, and I will admit the other tools that came with the project are nice, they did say they were looking at updating the videos so that would be helpful. If they do all that the yarn would be my only complaint as it's not very beginner friendly, at least for me.
Works great for the purpose great value!
Very nice kitDec. 2022
Bought this for my granddaughter who is a beginner at crochet. She was happy to get it and impressed with the \"tools\" that are included that can be used for lots of projects.
First time trying this hoping for a new hobby. Nope. Horrible beginners guide. If u know how to crotchet perfect little kit. I don’t know a lick and after 3 hours I still don’t know how to get past the first 6 stitches.
This is really not a beginner crochet kit, and definitely not for kids as advertised. It comes with \"instructions\" but they only show a few stiches used in the creation of the dinosaur, and then heavily relies on a YouTube video for the rest. The problem is that the instructor in the YouTube video is a VERY fast, VERY experienced crocheter. For reference, the instructor already finished the body enough to add stuffing by 30 min, and done with the whole dinosaur in 1 hour, 18 min (with the exception of the eyes.... I'll get to that later). I already knew some (very) basic crochet stitches, but still wasn't able to keep up with the video even after reducing the playback speed to 0.25. I frequently had to pause the video to catch up, but by then I had lost track what I was doing, or missed some other detail. I started and unravelled my work several times, but never got past Row 4. By then my cumulative mistakes would become too much, and what I made looked NOTHING like what the instructor made. The video also included some shorthand notes which I assume are abbreviations for the types of crochet stiches used and how many per row, but there is no glossary in the instructions, nor do the abbreviations used match standard crochet stitch abbreviations I found online. I was reasonably sure I knew which stitches the abbreviations referred to, but this is a beginner book ADVERTISED FOR KIDS, and should have included more information. Regarding the eyes - the video stops at the end of the crocheting, but before adding the dinosaur's eyes. Assuming you get that far, be aware that the plastic eyes provided are intended to be attached using the HOT GLUE STICK included in the kit; Since a hot glue GUN is not part of the kit, you will need to have your own to attach the eyes. Summary - Instructions are terrible for beginners, but you do get a lot of supplies with the kit. I will eventually finish this as the dinosaur is very cute. BUT, it will have to be after I learn how to crochet with an actual beginner's kit.
I bought this so called beginner kut. The in book instructions are okay. But the video goes way to fast doesn't zoom in enough to properly show a beginner. And the person doing the crochet goes too fast. Also my yarn keeps unraveling as I try to use it.
DisappointedFeb. 2023
This for one is not for beginners. It’s cute and you think it would be fun, no. I haven’t had a good time. The yarn splits as your working, that’s irritating. You’re better off getting yarn elsewhere

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