Laundry Detergent Market and Competitor Report

In today's fiercely competitive e-commerce space, choosing the right products and improving user experience is paramount for sellers to increase market sales and create a strong brand presence. By leveraging tools such as sentiment analysis, voice of customer research, feedback analytics, product research, audience analytics, competitor analysis and Amazon ratings & reviews data, sellers can gain a better understanding of their customer base to develop more targeted campaigns that directly meet customer needs and drive customer satisfaction.

Laundry DetergentTotal ASIN: 10
The Diamond Life Home"CALM"" Luxe Linen Wash, Natural Laundry Detergent -Lavender & Rose Scented (Pack of 1) (16 Fl Oz (Pack Of 1))Top 1
Bee Joyful Laundry Soap - Lavender Lemon, All-Natural PowderTop 2
Organic Soap Nuts/All Natural Laundry SoapTop 3
All Natural Zero Waste Laundry Detergent/Butter Me Up OrganicsTop 4
Home Prep Products All Natural Laundry Booster, deodorizes, cleans, degreases and softens using pet and kid safe ingredients including therapeutic grade essential oils
Average Ratings
Total Reviews

Through the analysis of bestseller rankings (BSR) and the average star ratings of products in this category, you can gain an understanding of user demand and levels of satisfaction. This data helps us make smarter decisions when it comes to pricing strategies and product offerings.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Laundry Detergent Customer Profile
The consumer group most commonly mentioned is family, the most commonly moment of use is vacation, the most common location is skilled nursing facility, the most common behavior is rid clothes if . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Ship products your customers love through sentiment analysis

Sentiment analysis can be used to uncover consumer discontent with products, automatically divide NR and PR, and present data about product quality issues, packaging recommendations, marketing flaws, and inadequate service in a digitized format. Through the issues found in VOCs with CTQs, businesses are able to initiate a closed loop from problem to action that enables constant iterations and optimization of product quality. Additionally, customer emotion data can be analyzed to facilitate predictions of upcoming trends before competitors and customize products to meet customers’ needs.

Laundry Detergent Customer Sentiment
The top 1 negative reviews are smell. The most mentioned elements about smell are good(100.00%).
The top 3 positive reviews are soap, fragrance, product. The most mentioned elements about soap are leave no residue on the clothes(25.00%), natural(25.00%).
leave no residue on the clothes25.00%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Make the smartest sales decisions through Buyers Motivation

Companies must thoroughly understand the voice of their customers in order to make smart sales decisions. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in product research. Companies should also seek out customer feedback, analyze past purchasing data, and stay updated on market trends to devise effective pricing strategies. Additionally, businesses should focus on providing value to customers with competitive prices, relevant discounts, quality products and services, and excellent customer service. By considering buyer motivation and delivering value to customers, businesses will be able to make informed decisions that will lead to profitable long-term success.

Laundry Detergent Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
No Data
No data

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Laundry Detergent Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
sell in large1
sell large size
support small business make quality product good for environment1
support small business make quality product good for environment
thicker less watery1
thicker less watery

Shulex VOC provides core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. Enables businesses to unlock the power of voice of customer, leveraging AI modeling for an in-depth look at customer experience, product research & selection as well as improving quality and reputation. This allows data to be converted into tangible actions that promote a balanced relationship between customers and brand.

Amazon Reviews

Wishvit was thicker, less watery. Smells amazing!!
Lovely smell ! Came sooner then expected! Works Great !
Alicia Garcia
WorksMar. 2021
It is one of the best products to rid clothes if bad odors.
This has a pleasant small and it carries into the clothes. They smell really fresh coming out of the drier. I am not sure what "warmth" means in regard to this product.
A great smellNov. 2020
I really like it
Love the disinfecting fragrance, and let my clothes soak in the rinse cycle for a few minutes, leave them very soft.
Nick R.
The bottle doesn’t say anything about sanitizing which is why I bought it!
I use Home Prep Products All Natural Laundry Booster in my smelly toughest laundry, which comes out my washer clean and fresh.
Ajna Regina
I find no difference in my laundry with this product. I don't recommend it.
Amy K
Brought elderly home from the nursing facility, most of the incidents in the home have strong odor. This laundry booster is awesome! Laundry smells great after using. Thank you for making our situation more breathable! Love their surface cleaners too!

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