In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Upright BassesTotal ASIN: 10

2023/01/17

Top 1

Top 2

Top 3

Top 4

Average Ratings

3.8

Total Reviews

83

Through the analysis of bestseller rankings (BSR) and the average star ratings of products in this category, you can gain an understanding of user demand and levels of satisfaction. This data helps us make smarter decisions when it comes to pricing strategies and product offerings.

Based on the data provided, it seems that the average rating for upright basses on Amazon is 3.79 out of 5, based on a total of 83 reviews. This suggests that there is a moderate level of customer satisfaction with these products, but there is certainly room for improvement. If you are considering purchasing an upright bass on Amazon, it is important to read through the reviews carefully to get a sense of what customers are saying about the product. Look for patterns in the feedback, such as common complaints or issues that customers have experienced. This can help you make an informed decision about whether a particular product is right for you. Additionally, it may be helpful to consider purchasing from a seller with a high rating and a good reputation for customer service. This can help ensure that you have a positive experience with your purchase and that any issues that arise are addressed promptly and professionally. Overall, while the average rating for upright basses on Amazon is not particularly high, there are still many quality products available for purchase. By doing your research and choosing a reputable seller, you can increase your chances of finding a product that meets your needs and exceeds your expectations.

Target your customers through customer profile

By studying customer profiles and related data, businesses can develop an optimized product profile that resonates with the target audience. Collecting voice of customer feedback, Amazon reviews, and other audience research provides valuable insights into customer behaviors and preferences, arming sellers with the knowledge to craft products or campaigns that speak to the right customers and propel sales.

Based on the data provided, it seems that the customers who are interested in the Upright Basses are likely to be musicians who are looking for a portable instrument that they can use while traveling. The fact that the top three places to use the product are on a plane, in a car, and in bed while watching TV suggests that these customers are looking for a way to practice and play music while on the go or in a relaxed setting. The fact that the top three users mentioned are son, daughter, and brother suggests that the customers who are interested in this product may be buying it as a gift for a family member who is a musician. This could indicate that the customers themselves may not be musicians, but rather are looking for a gift for someone who is. Based on this data, it may be helpful for the company to target their marketing efforts towards people who are looking for a portable instrument that they can use while traveling. They may also want to focus on marketing the product as a gift for musicians, rather than just targeting musicians themselves. Additionally, the company may want to consider offering accessories or add-ons that make the product more portable and easier to use while traveling. This could include things like a carrying case or a stand that can be easily set up in a hotel room or other location. Overall, the data suggests that there is a market for portable upright basses among musicians and people who are looking for a gift for a musician. By targeting these customers and offering products and accessories that meet their needs, the company may be able to increase sales and grow their customer base.

Ship products your customers love through sentiment analysis

Sentiment analysis can be used to uncover consumer discontent with products, automatically divide NR and PR, and present data about product quality issues, packaging recommendations, marketing flaws, and inadequate service in a digitized format. Through the issues found in VOCs with CTQs, businesses are able to initiate a closed loop from problem to action that enables constant iterations and optimization of product quality. Additionally, customer emotion data can be analyzed to facilitate predictions of upcoming trends before competitors and customize products to meet customers’ needs.

Based on the data provided, it seems that the most common con aspect of upright basses is the string, followed by issues with the bridge, belly brace, tuner, and replacement. On the other hand, the most commonly mentioned pro aspect is the bass itself. Other cons mentioned include issues with the sound, bag, adjustable bridge, and neck. Overall, it appears that the quality of the instrument's components is a major concern for users, particularly when it comes to the strings and bridge. However, the bass itself is highly valued, suggesting that users are generally satisfied with the sound and tone of these instruments. To improve product development and selection, manufacturers may want to focus on improving the quality and durability of the strings and bridge, as well as addressing any issues with the belly brace, tuner, and replacement parts. Additionally, highlighting the quality of the bass itself in marketing materials may help to attract more customers and improve overall satisfaction with the product.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Based on the information provided, it seems that customers are buying upright basses primarily because of the product description. This suggests that customers are looking for detailed information about the product before making a purchase. Some possible reasons why the product description is the top feature could be that customers want to know the size, weight, materials, and sound quality of the bass. They may also be interested in the brand, warranty, and customer reviews. To optimize the Amazon listing for upright basses, it would be important to focus on creating a detailed and informative product description. This could include providing accurate measurements, materials, and sound samples. It would also be helpful to include high-quality images and videos that showcase the product from different angles. Additionally, highlighting positive customer reviews and offering a competitive price could help attract more buyers.

Understand customers need for prioritizing what to build next

Companies should focus on understanding their customer needs in order to prioritize what to build next. Amazon review analysis, product research and competitor analysis provide valuable insights that can help inform decision making. Additionally, it is important to consider customer expectations when deciding what products and features to work on. Doing so will result in successful products that address customer needs, delivering a higher level of satisfaction and loyalty.

Based on the information provided, it is unclear what specific customer expectations are for upright basses. However, as a general rule, customers who are interested in purchasing an upright bass are likely looking for an instrument that is well-made, produces a high-quality sound, and is durable enough to withstand regular use. To meet these expectations, sellers of upright basses should prioritize product development that focuses on improving the quality of the materials used in the construction of the instrument, as well as the overall design and craftsmanship. This may involve investing in higher-quality woods, strings, and other components, as well as working with skilled craftsmen to ensure that each instrument is built to the highest standards. In terms of marketing promotion factors, sellers should focus on highlighting the unique features and benefits of their upright basses, such as their sound quality, durability, and ease of use. They should also consider targeting their marketing efforts towards specific customer segments, such as professional musicians, music students, or hobbyists, and tailoring their messaging accordingly. Overall, by focusing on product development and marketing strategies that meet the specific needs and expectations of their customers, sellers of upright basses can differentiate themselves in a competitive market and build a loyal customer base over time.

Amazon review analysis is a powerful tool for gaining customer insights that can help inform decision making and product development. Shulex VOC is an AI-powered platform that makes Amazon review analysis easier and more effective, allowing companies to leverage the data available to them. It provides companies with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This empowers businesses to unlock the power of voice of customer, leveraging AI modeling for an in-depth look at customer experience, product research & selection as well as improving quality and reputation. These insights then can be transformed into tangible actions that promote a balanced relationship between customers and brand.

Amazon Reviews

Brett Wayne Herron

Purchased

Hot Rod

Dec. 2020

The trans Red is very red. Not in a bad way, but like a red you would put on a car. The transparency is slight, if you look closely you can see the wood grain. Build quality is fantastic, solid feel on the floor as the rod is held in with two finger nuts, on on the bottom and one you put in the back lower part of the body. Neck and fretboard are one piece and look dark and well made. Tuners are fine, and work smoothly. Pick up is a piezo in the hard plastic-looking bridge ( top is wood to metal to wood(?) finish looks like black plastic), works well thru the 1/4 jack but the headphones have a ground hum that is constant but at a low volume. (not something I plan to use anyway). Has a volume and "bass boast" both raise the volume, with the boost being around 80-100hrz( my guess ) and a input for playing along with the headphones. (probably why it has a buzz in the headphones). Super happy with the purchase and even the "bag" is great quality, along with the strings, (although my G has a burr at the octave (along with a shipping dent from the zipper ( looks like a fingernail dug in) but not worth replacement or fixing as it is between strings on the fretboard). Bag also has a bow case holder zipper pouch thingy.

Julie

Purchased

Great Instrument

May 2014

The sound and construction are great. My daughter plays in a high school jazz ensemble and wanted to transition from a bass guitar to an upright. The Stagg is a quality, portable alternative to a traditional upright bass. Plus, it's just cool!

Kindle Customer

Purchased

It's pretty cool!

Dec. 2018

This thing is huge, but sounds good, fits in a corner when not in use. It comes with a carry bag which is nice. I use the hip rest, but not the other one that came with it. You can plug it into an amp or sometimes I just use my earbuds...its pretty cool.

Kelvin Dwello

Purchased

Great buy

Dec. 2014

This is for my son and he loves it. He uses it for jazz and blue grass gigs and for home practice for orchestra.

Amazon Customer

Purchased

Thank you thank you.

Nov. 2022

if you are starting, to play upright bass like my brother, with limited space and budget this should be your choice. The first Instrument I got for my brother. If you have a brother and you like his instrument you will get the second one for your self, like I did it. love it

Beth McPherson

Not a double bass

Nov. 2022

This is not a double bass. This is a cello.

RestorationBooks

Purchased

Nice maple bridge

May 2017

Nice bridge for the money, much better than I expected. Quarter sawn, fine grain except at the top.

Mr. Pit Keong Lim

Purchased

Everything's fine, except one thing left in the bag

Sept. 2015

Everything's fine,except one thing left in the bag.Can u send me back "hip support" and "arm support" for the instrument.I can't buy it from any other site.I you can send me back I will be very happy because I don't see that accessories at any site.

Francis J. Sahm

Purchased

Five Stars

Dec. 2014

Very nice addition to my collection.

scott owens

Purchased

Don't waste your money

May 2015

I bought this bass and sent it back because of a low hum. Tried different amps, cables, etc. and no luck. Sent it back and had the same problem with the replacement.