The 4 Best Competitor Analysis Tools For Amazon Sellers

The 4 Best Competitor Analysis Tools For Amazon Sellers

December 27, 2022
Author: GuoJie

If you're an Amazon seller, you know how important competitor analysis is. It's essential to understand your competition and stay ahead of the game. To maximize your success on Amazon, you need to understand your competition. What are they doing right? What are they doing wrong? That's where competitor analysis tools come in.

In this article, we will share the 4 best competitor analysis tools for Amazon sellers. With these tools, you'll be able to get a clear picture of the competitive landscape and make more informed decisions about your Amazon business. So, let's have a deep look at each of these tools.

Shulex VOC

Shulex VOC is an AI-driven platform that allows you to quickly and accurately analyze competitor products. With Shulex VOC, you can obtain detailed insights into customer sentiment and identify customer concerns, complaints, and expectations.

You can also analyze the pros and cons of your products and those of your competitor products, helping you to make informed decisions and stay ahead of the competition. The platform is incredibly easy to use.

It requires no coding knowledge or technical expertise and features a dashboard that shows you all the insights at a glance. You can quickly analyze competitor products in no time. It’s also highly scalable, so it can grow with your business as it expands.

With Shulex VOC, you can analysis competitor products in depth, and can easily stay ahead of the competition and keep a pulse on your customers' sentiments. It's the best way to ensure your products meet expectations and that your customers are happy with the service they're receiving.

Moreover, Shulex VOC helps Amazon sellers track customer sentiment over time and provides valuable insights into the customer experience. You can also use the insights to measure customer satisfaction with products and competitor products and identify areas where your products and services can be improved.

Helium 10

Helium 10 is the go-to platform for Amazon seller's when it comes to competitor analysis. The platform offers a range of tools, such as Cerebro and Market Tracker 360, that can help you better understand your competition and identify areas of focus and improvement. Market Tracker 360 is the ultimate Amazon competitor analysis tool, allowing sellers to not only track a few products and keywords, but to go beyond and view market share, new entrants, reviews, competitor data, sales, pricing, and more. This type of analysis is essential for success, as it can help you optimize your product listing and differentiate your product from your competitors'.

By using Helium 10’s Market Tracker, you can comprehensively overview your Amazon business. You get an oversight of your targeted markets, allowing you to make data-driven decisions and monitor your competitors' performance. This allows you to stay ahead of the competition and make sure you’re on top of what’s happening in your market.

Helium 10’s analytics give you insights into your current standing and allows you to see what’s working and what’s not. You can use this data to make informed decisions to grow your business. From tracking sales to understanding customer reviews to analyzing keyword rankings, Helium 10 has the analytics to power decision-making.

It also makes it easier for you to manage your business. With its suite of tools, you can automate tedious tasks, streamline processes, and optimize your listings. With Helium 10, you can manage your business effortlessly.

If you want to write better listings, Helium 10’s tools will help you write like a pro. You can leverage powerful features to create compelling and SEO-friendly titles and descriptions. Helium 10 is the perfect tool for Amazon sellers who want to maximize their eCommerce success.

How To Use Helium 10: The Ultimate Guide (2023) - Brand Builder University

Seller App

SellerApp is a comprehensive competitor analysis tool for Amazon sellers, designed to help them stay ahead of the competition. Its features include:

  • Automated competitor tracking: monitor your competitors’ prices, stock levels, and product performance in real time.
  • Customizable product and keyword alerts: set custom alerts for the products and keywords you care about, and receive notifications whenever there’s a change.
  • Powerful analytics: get a detailed analysis of your competitors’ strategies and performance, including key metrics like rating, orders, reviews, and more.
  • Historical Reports: access historical data to gain insights into trends and strategies.
  • Bidding Optimization: optimize your bids to make sure you’re always getting the most bang for your buck.

SellerApp’s comprehensive analytics, comprehensive tracking, and automated tools make it the perfect choice for Amazon sellers to know their competitor products.

SellerApp: Supercharge your Amazon Sales - Microsoft Edge Addons


DataHawk is an innovative competitor analysis tool, designed specifically for Amazon sellers. It provides an in-depth analysis of an Amazon seller's competitors, as well as insights into their sales and pricing strategies. The tool allows Amazon sellers to get insights into what their rivals are doing, so they can make informed decisions on how to increase their sales. It also helps users to identify potential new markets, allowing them to expand their reach and maximize their profits. With DataHawk, Amazon sellers can track the performance of their competitor products and gain the upper hand in the highly competitive Amazon market.

DataHawk provides a range of features to help Amazon sellers gain a competitive edge. It includes tools for tracking sales, pricing, discounts, and promotions across multiple storefronts. It also allows users to monitor competitor stock levels, helping them to adjust their own strategies accordingly. Additionally, users can view detailed reports on the performance of their own and their competitors' products, enabling them to make informed decisions. The tool also provides recommendations based on customer feedback, allowing sellers to adjust their strategies to meet customer demands.

DataHawk Pricing, Reviews and Features (February 2023) -

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