Back to Blog
March 15, 2024

The 3 Biggest Challenges with Amazon FBA Selling in 2024 + How to Deal with Them!

The 3 Biggest Challenges with Amazon FBA Selling in 2024 + How to Deal with Them!

📝 Three Challenging Aspects of Selling on Amazon FBA and How to Overcome Them

Selling on Amazon FBA can be a lucrative business venture, but it's not without its challenges. In this article, we'll discuss three of the most challenging aspects of selling on Amazon FBA and provide tips on how to overcome them.

📈 Amazon's Ever-Changing Rules

One of the biggest challenges of selling on Amazon FBA is Amazon's ever-changing rules. While Amazon provides specific rules and criteria to follow, they can change them at their own discretion. For example, during the COVID-19 pandemic, Amazon put a limit on the number of units that sellers could send into the fulfillment centers. This was frustrating for sellers who were wanting to send in a certain amount of units, but it forced them to be more aware and think more carefully about how many units they were going to send in.

To overcome this challenge, it's important to stay up-to-date with Amazon's rules and regulations. Join Amazon seller groups and forums to stay informed about any changes. Additionally, diversify your sales channels so that you're not solely reliant on Amazon.

🤔 The Perception of Saturation and Competition

Another challenge that many sellers face is the perception that Amazon is saturated and competitive. While it's true that there are millions of products being sold on Amazon, it's important to remember that not every category or niche is saturated. It's up to you as the seller to find the right balance and carve out your own opportunity.

To overcome this challenge, it's important to be strategic with your product research and pick products that are in demand and have low competition. Use a product research tool like Helium 10 to analyze the data and find profitable products. Additionally, differentiate your product and enter the market in a way that gives your customers a reason to buy your product over your competitors.

💰 Keeping Track of Expenses and Profitability

Finally, one of the biggest challenges of starting any new business is keeping track of expenses, cash flow, and profitability. It's important to understand your numbers so that you know what's going in and what's going out. This will help you make informed decisions about your business and determine whether a product is worth continuing to sell.

To overcome this challenge, keep track of your expenses in a spreadsheet or use accounting software like QuickBooks. Monitor your sales and expenses regularly and make adjustments as needed. Additionally, invest in products and services that will help you save time and money in the long run.

In conclusion, selling on Amazon FBA can be a challenging but rewarding business venture. By staying informed about Amazon's rules and regulations, being strategic with your product research, and keeping track of your expenses and profitability, you can overcome these challenges and build a successful business on Amazon.

Related Articles

Voice-of-customer
Maximizing Valentine's Day Sales: Last-Minute Optimization Tips

While most sellers are obsessed with "romantic aesthetics," one smart merchant looked deeper into the data. They discovered a recurring complaint: "The cards are as thin as cicada wings." By simply increasing the paper weight, their product ranking skyrocketed within a single week.As we approach the

Feb 3, 2026
Read more
Voice-of-customer
How to optimize product page based on amazon review analysis

Real customer feedback is the fastest way to find out what buyers actually want. Hidden inside those paragraphs are the answers to everything: what they hate, what they love, and how they are actually using the product.Many sellers make the mistake of just chasing a high number of reviews. But the s

Jan 28, 2026
Read more
Voice-of-customer
The Ultimate List of Amazon Seller Resources to Bookmark in 2026

As we settle into 2026, e-commerce has fully cemented itself as the dominant force in global retail. But with this growth comes a massive influx of new sellers, sophisticated AI competitors, and constantly shifting algorithms. This means the landscape changes fast—sometimes overnight.The bad news: A

Jan 28, 2026
Read more
VOC AI Inc. 160 E Tasman Drive Suite 202 San Jose, CA, 95134 Copyright © 2026 VOC AI Inc.All Rights Reserved. Terms & Conditions Privacy Policy
This website uses cookies
VOC AI uses cookies to ensure the website works properly, to store some information about your preferences, devices, and past actions. This data is aggregated or statistical, which means that we will not be able to identify you individually. You can find more details about the cookies we use and how to withdraw consent in our Privacy Policy.
We use Google Analytics to improve user experience on our website. By continuing to use our site, you consent to the use of cookies and data collection by Google Analytics.
Are you happy to accept these cookies?
Accept all cookies
Reject all cookies