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Antioxidants product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 11
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:
Organic Elderberry Gummies with Zinc and Vitamin C (120 Count) - Two-Month Supply, Certified USDA Organic 3-in-1 Chewable Sambucus Elderberry Gummies, Immune Support Supplement
Amazing Formulas - Quercetin 500 Mg 120 Vcaps - Supports Cardiovascular Health - Helps Improve Anti-inflammatory & Immune Response - (3 Pack)
Nutricost Alpha Lipoic Acid 600mg, 240 Vegetarian Capsules - Gluten Free, Soy Free & Non-GMO, 120 Servings (2 Bottles)
Sovereign Silver Bio-Active Silver Hydrosol for Immune Support - Colloidal Silver Liquid - 10 ppm, 32oz (946mL) - Economy Size
Qunol CoQ10 100mg Softgels Ultra 3X Better Absorption Coenzyme Q10 Supplements - Antioxidant Supplement for Vascular and Heart Health & Energy Production - 3 Month Supply - 90 Count

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it seems that the product in question has a high level of customer satisfaction. With an average rating of 4.7 out of 5 and a total of 32,142 reviews, it's clear that many customers have had positive experiences with this antioxidant product. As for advice, it's important to note that while high ratings and positive reviews are certainly a good sign, it's also important to consider other factors when making a purchasing decision. For example, it's important to read through reviews carefully to see if there are any common complaints or issues that customers have experienced. Additionally, it's a good idea to do some research on the specific brand and product to ensure that it's a reputable and trustworthy option. Overall, while the data suggests that this antioxidant product is a popular and well-liked choice among customers, it's important to do your due diligence before making a purchase.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is husband, the most commonly moment of use is everyday, the most common location is house, the most common behavior is treat my inflammation . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are pill, capsule, product, bottle, dropper. The most mentioned elements about pill are big(7.22%), stick together(1.44%).
The top 5 positive reviews are product, pill, capsule, quality, taste. The most mentioned elements about product are good quality(7.32%), easy to swallow(2.10%).
Health & Household > Vitamins, Minerals & Supplements > Antioxidants
stick together1.44%
hard to swallow1.06%
melt together0.87%
good quality7.32%
easy to swallow2.10%
easy to take0.87%
give pain relief0.77%
absorb well0.51%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the category of Antioxidants has mixed sentiment. The top con aspect mentioned most is the pill, which suggests that consumers may have difficulty swallowing or digesting the product. Additionally, the top 5 cons of the vacuum and tip also mention issues with the product, such as the quality, taste, and packaging. On the other hand, the top pro aspect mentioned most is the product itself, which suggests that consumers appreciate the benefits of antioxidants and find them effective. To improve product development and selection, it may be helpful to address the issues with the pill, capsule, and packaging. For example, offering alternative forms of the product, such as gummies or liquids, may make it easier for consumers to take. Additionally, improving the taste and quality of the product may help to increase overall satisfaction. Overall, while there are some challenges associated with the category of Antioxidants, there is also a strong appreciation for the benefits of the product. By addressing the cons and focusing on the pros, companies can continue to develop and improve their offerings in this category.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
anti inflammatory property13

Based on the data provided, it seems that customers are primarily motivated to buy this product in the Antioxidants category based on recommendations from friends. This suggests that word-of-mouth marketing and social proof are important factors in driving sales for this type of product. However, it's also worth noting that a significant percentage of customers (26.97%) mentioned that they were influenced by the product description. This suggests that having a clear and compelling product description is crucial for attracting and converting potential customers. To optimize an Amazon listing for this type of product, it's important to focus on creating a detailed and informative product description that highlights the key benefits and features of the product. This could include information about the specific antioxidants included in the product, as well as any research or studies that support its effectiveness. In addition, it may be helpful to include customer reviews and testimonials that highlight the positive experiences that others have had with the product. This can help to build trust and credibility with potential customers, and increase the likelihood that they will make a purchase.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
more improvement
good result10
good result
good benefit
great benefit
health benefit
boost immune system8
boost immune system
build up immune system
help immune system
immune system in best shape
immune system strong
work good8
work good
work well
free bottle7
free bottle
give relief7
more relief
1000 mg
300 mg dose

Based on the customer expectations mentioned, it seems that customers are primarily looking for antioxidant products that work effectively, provide help in some way, and have room for improvement. To meet these expectations, sellers should prioritize product development that focuses on delivering high-quality antioxidants that are proven to work. This could involve investing in research and development to identify new and innovative antioxidant ingredients, as well as testing and refining existing products to ensure they are as effective as possible. In addition to delivering effective products, sellers should also focus on providing help and support to customers. This could involve offering educational resources on the benefits of antioxidants, as well as providing guidance on how to use products effectively. By demonstrating a commitment to customer support, sellers can build trust and loyalty with their customers, which can help to drive sales and promote positive word-of-mouth. Finally, sellers should be open to feedback and suggestions from customers, and should be willing to make improvements to their products based on this feedback. This could involve soliciting customer reviews and feedback, as well as conducting surveys and focus groups to gather insights into customer needs and preferences. Overall, by prioritizing product development that delivers effective antioxidants, providing help and support to customers, and being open to feedback and suggestions, sellers can meet customer expectations and build a strong brand reputation in the antioxidant category.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

I have been able to cut down on my pain medication. This was recommended to me by my doctor
It’s the best bang for the buck.
Good productMar. 2018
Helps with general aches and pains.
I have several herniated discs in my lower back L3-S1. I don't like to take medications and I'm not ready for surgery yet. This Turmeric is amazing at keeping the inflammation down. I work 2 jobs , 1 is at a major shipping company and the other has me on my feet all the time, so they both contribute to irritation. Using this Turmeric has my pain very well under control. I can do the things I love without worrying if I'll be in too much pain. I also know that Turmeric is good for many other afflictions, like cancer, heart disease, digestive issues, diabetes and more, even if I don't necessarily need it for them right now. I am very happy to continue taking this and keeping surgery at bay for many more years.
M. Call
Really loving this product. Been taking for 15 days now. Still early to tell a lot, but I feel like it is helping with some of my inflammation.
I've been struggling with a chronic debilitating pain/spasms of mid back for 6+years, I've tried everything possible and finally someone recommended this product... Literally I've noticed a huge difference on a second day of taking it. It did not fully get rid of the pain but it made it so much less bothersome... I've been taking it for a week now and all I can say my symptoms have been improving like never before. I am super excited about it and hoping that with time it will do it's justice...So far it's been awesome, from my experience if nothing else worked for you give it a try :)
I did like this supplement. I purchased this because I heard Curcumin could help with muscle soreness. I have seen (and felt) a decrease in soreness since taking this twice daily. I'm not sure if I can afford this particular supplement as it is pricey.
For the last 5 years, when I have woken up in the morning, my index finger would not bend properly. It took a little while for it to "warm up" before bending properly. After taking your curcumin for 4-5 days, when I wake up in the morning now, I immediately have 95% range of motion in that finger!! It's amazing. Thank you.
Four StarsNov. 2017
Dr feel goodJan. 2018
I really like it. Makes me feel good

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