Beading Storage product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:
Sooyee 3-Layer Things & Crafts Storage Box with 30 Adjustable Compartments for Organizing Washi Tape, Embroidery Accessories, Threads Bobbins, Kids Toy, Beauty Supplies, Nail Polish, Jewelry - Large
SATINIOR 12 Pack Clear Plastic Beads Storage Containers Box with Hinged Lid for Beads and More (1.38 x 1.38 x 0.71 Inch)
Elizabeth Ward Bead Storage Solutions: 82-Piece Tiny Container Storage Tray – Bead Organizer with 78 Tiny Containers, a Tray and Lid for Beads and More
6 Pieces Mini Plastic Clear Beads Storage Containers Box for Collecting Small Items, Beads, Jewelry, Business Cards, Game Pieces, Crafts (5.2 x 3 x 1.2 Inch)
BENECREAT 12 Packs 3.8x2.7x1.3 Inches Clear Plastic Box Containers with Buckle Lids for Beads, Coins, Safety Pins and Other Craft Jewelry Watch Findings

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it seems that the Beading Storage product on Amazon has a high level of customer satisfaction. With an average rating of 4.57 out of 5 and a total of 2837 reviews, it is clear that many customers have found this product to be useful and effective for their needs. If you are considering purchasing this product, it is important to read through the reviews carefully to get a sense of what other customers have experienced. Additionally, it may be helpful to consider your own specific needs and how this product can meet them. Overall, it seems that the Beading Storage product on Amazon is a good choice for those looking for a reliable and effective storage solution for their beading supplies.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is daughter, the most commonly moment of use is everyday, the most common location is shelf, the most common behavior is diamond painting . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it seems that the primary users of this beading storage product are daughters and kids, with daughters being mentioned the most frequently. This suggests that the product may be popular among younger people who are interested in beading and crafting. In terms of usage, the product is primarily used for diamond painting and storing bead inventory, which indicates that it is designed to help people organize and store their beading supplies. The top three places to use the product are on a shelf, in a drawer, or in a craft room, which suggests that it is intended for use in a home or personal crafting space. Based on this data, it seems that the ideal customer profile for this product is someone who is interested in beading and crafting, and who wants to keep their supplies organized and easily accessible. This customer may be younger, as daughters and kids were mentioned most frequently, and may have a dedicated crafting space in their home. To appeal to this customer profile, the product could be marketed as a way to make beading and crafting more organized and efficient, with a focus on the convenience of having all supplies in one place. Additionally, the product could be marketed as a way to encourage creativity and self-expression, which may appeal to younger customers who are interested in these activities.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are lid, container, plastic, label, divider. The most mentioned elements about lid are hard to open(1.63%), do not lock(1.36%).
The top 5 positive reviews are container, lid, box, case, tray. The most mentioned elements about container are solid(2.64%), good quality(1.23%).
Arts, Crafts & Sewing > Beading & Jewelry Making > Beading Storage
hard to open1.63%
do not lock1.36%
do not fit0.82%
do not stay on0.82%
good quality1.23%
easy to use0.70%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the lid is the most commonly mentioned con aspect for both the vacuum and tip categories, while the container is the most commonly mentioned pro aspect. Additionally, the top 5 cons for both categories include the container and lid, indicating that these are areas where improvement may be needed. Overall, the sentiment analysis suggests that there are both positive and negative aspects to the Beading Storage category. On the positive side, the containers are well-liked and appreciated by users. However, the lids and containers themselves are also mentioned as cons, indicating that there may be issues with the design or functionality of these components. To improve the product, it may be helpful to focus on improving the lid and container design to make them more user-friendly and effective. Additionally, it may be worth exploring alternative materials to plastic, which is mentioned as a con for the vacuum category. Finally, it may be helpful to conduct further research to better understand user needs and preferences in this category, in order to develop products that better meet their needs.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
size of the container1
sort lego1

Based on the data provided, it seems that customers are primarily motivated to buy products in the Beading Storage category based on the product description and advertising attraction. Price is also a factor, but to a lesser extent. There could be several reasons why product description is the top feature that motivates buyers. For one, customers may want to know exactly what they are getting before making a purchase. A detailed product description can help them understand the features and benefits of the product, as well as how it can be used. Additionally, customers may be looking for specific features or qualities in a beading storage product, and a well-written product description can help them determine if the product meets their needs. To optimize an Amazon listing for a beading storage product, it would be important to focus on creating a detailed and informative product description. This could include highlighting the product's features and benefits, as well as providing information on how it can be used. Additionally, it may be helpful to include high-quality images that showcase the product and its features. Finally, it may be worth investing in advertising to attract customers to the listing and increase visibility.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
big size container6
large container
container big
container big enough
extra-large container
more large sized container
large container
big container
more container
large size6
large size
medium size
size large
big size
2 year ago3
year ago
five year ago
are not expensive3
are not expensive
label on narrow side3
label closer left edge
label for side
label on side face out
add label2
extra label
improve lid2
lid more secure

Based on the customer feedback, it is clear that the most important expectation for Beading Storage products is the size of the container. Customers have mentioned "big size container" and "large size" multiple times, indicating that they need ample space to store their beads and other materials. Therefore, sellers should prioritize developing products that offer larger storage capacity. This could include containers with multiple compartments or larger overall dimensions. Additionally, sellers should consider offering a variety of sizes to cater to different customer needs. In terms of marketing promotion factors, sellers should highlight the size of their products in their advertising and product descriptions. They could also emphasize the convenience and organization benefits of having a larger container for beading storage. Overall, the key takeaway for sellers is to prioritize product development that meets the customer's need for larger storage capacity and to effectively communicate the benefits of their products to potential buyers.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

The boxes were delivered very quickly. Packaged well to prevent damage. Well priced. Very useful for organizing my jewelry. Was well pleased, in fact, I placed a 2nd order.
C. Hart
Tough to openJul. 2021
The smaller the box the more difficult it is to open. You need to press in really hard and when it pops open you run the risk of the contents flying out (I use them for jewelry beads). Some have cracked while attempting to open them and have almost cut my hand. For younger people probably no issue but the type with the small latch lock that you flip up first before lifting the lid is better for this mid-50's grandma.
Ordered againNov. 2019
Just as described. Worked great for us. So great we ordered again. And will likely need more later. (We are using to organize a collection that is still growing- specifically the matter subscription box)
I believe that every woman needs this! I have a bunch of jewerly and small things here and there that I’ll like to keep in place, this is perfect. Great size not too big no too small. Very good for the price they don’t seem to be cheap looking
I love these little boxes. I'm a jewelry artist and have lots of bits and pieces to keep track of. I placed my order for these last night and they were at my house in less than 24 hours! I ordered 2 sets and have already filled all but two and will probably re-order more. They are see-through which really helps with finding what I need quickly. These are great little boxes for getting organzied!
Works good for game pieces.
QualitySept. 2019
Brenna Coyne
I'm using them for my stickers and they fit perfectly! They seem pretty sturdy and come in just the right size. Also arrived packaged safely!
Ling-Nan Zou
Does not warpFeb. 2020
Well made, not warpy like some others.
Marv K
Works greatMar. 2019
Great for all the small things I have around the house.

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