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Body Mounted Cameras product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 9
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it appears that the product in question is a body-mounted camera sold on Amazon. The total number of reviews for this product is 866, which suggests that it has been on the market for some time and has garnered a fair amount of attention from customers. However, the fact that the average rating is NaN (not a number) is concerning. This could mean that the product has not received enough ratings to generate an average, or it could indicate that there is a problem with the product that is causing customers to leave inconsistent or unclear ratings. Without more information about the product itself, it is difficult to say for certain what is causing the lack of an average rating. However, it is clear that customer satisfaction is not as high as it could be, given the lack of a clear rating. If you are considering purchasing this product, it may be wise to read through some of the reviews to get a better sense of what customers are saying about it. Look for patterns in the feedback, such as recurring complaints or praise for certain features. This can help you make a more informed decision about whether or not to buy the product. Overall, it is important to be cautious when considering a product with a NaN average rating. While it may still be a good product, the lack of clear feedback from customers makes it difficult to know for sure.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is friend, the most commonly moment of use is night, the most common location is car, the most common behavior is record . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, we can draw some conclusions about the usage and preferences of customers for the Body Mounted Cameras. Firstly, it seems that the most common users of this product are friends, followed closely by husbands and kids. This suggests that the camera appeals to a wide range of individuals, including those who enjoy outdoor activities with friends, family, or loved ones. Secondly, the top three places where customers prefer to use the product are in the car, indoors, and at the beach. This indicates that the camera is versatile and can be used in various settings, whether it's capturing road trips, documenting indoor activities, or recording adventures by the seaside. Lastly, the two most popular uses of the camera are for recording and kayaking. This implies that customers are interested in capturing their experiences and adventures, both on land and in water. The camera's ability to withstand water activities like kayaking makes it suitable for outdoor enthusiasts. Based on this analysis, we can suggest a potential customer profile. The ideal customer for this Body Mounted Camera could be someone who enjoys outdoor activities, such as road trips, beach visits, and water sports like kayaking. They may value capturing and documenting their experiences, whether it's with friends, family, or their significant other. This customer profile could be someone who seeks adventure, values memories, and wants a versatile camera that can withstand different environments. To further cater to this customer profile, it would be beneficial to emphasize the camera's durability, water resistance, and ease of use. Marketing campaigns could focus on showcasing the camera's ability to capture exciting moments during road trips, beach outings, and water sports. Additionally, highlighting features like high-quality recording and user-friendly interfaces would appeal to customers who value both functionality and convenience. By understanding the usage patterns and preferences of customers, businesses can tailor their marketing strategies and product development to better meet the needs and desires of their target audience.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are camera, glass, clip, battery life, video. The most mentioned elements about camera are defect(0.40%), a bit heavy for a lapel or collar(0.40%).
The top 5 positive reviews are video, battery life, camera, video quality, picture quality. The most mentioned elements about video are good quality(6.25%), good(5.06%).
a bit heavy for a lapel or collar0.40%
cant be wore with standard t shirt or light weight shirt0.40%
battery life5.26%
good quality6.25%
above average0.30%
clear in daylight0.30%
battery life14.29%
video quality8.33%
picture quality7.14%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the Body Mounted Cameras category has some mixed reviews. The top con aspect mentioned most is the camera, which is also mentioned in the top 5 cons for all three products. This suggests that camera quality is a significant pain point for consumers in this category. Additionally, battery life and video quality are also common cons mentioned across the products. On the positive side, the top pro aspect mentioned most is video, which suggests that consumers are generally satisfied with the video quality of these products. However, it's worth noting that video is also mentioned as a con for two of the products, indicating that there may be room for improvement in this area as well. To improve product development and selection in this category, manufacturers should focus on improving camera quality and battery life, as these are the most commonly mentioned cons. Additionally, they should continue to prioritize video quality, which is the top pro aspect mentioned. It may also be helpful to conduct further research to understand what specific features or capabilities consumers are looking for in body-mounted cameras, and to incorporate these into future product development.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
a mount for that1
battery life1
check both of1
every feature1

Based on the data provided, it seems that customers are primarily motivated to buy body mounted cameras based on the product description. This suggests that customers are looking for detailed information about the product, including its features, specifications, and benefits. There are several reasons why product description is the top feature for buyers in this category. First, body mounted cameras are a relatively new and niche product, so customers may not be familiar with the technology or its capabilities. A detailed product description can help educate customers and build trust in the product. Additionally, body mounted cameras are often used for specific purposes, such as sports or law enforcement, so customers may be looking for a product that meets their unique needs. A detailed product description can help customers determine if the camera is suitable for their intended use. To optimize an Amazon listing for a body mounted camera, it is important to focus on the product description. This should include detailed information about the camera's features, specifications, and benefits, as well as any relevant use cases or customer reviews. It may also be helpful to include high-quality images or videos that showcase the camera in action. Additionally, it may be beneficial to encourage customers to leave reviews or share their experiences with the product, as this can help build trust and credibility with potential buyers.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
improve upon
battery last longer2
battery last longer
battery life longer
clip good2
good design clip
clip more motion2
clip more motion
fix issue2
fix issue
fix problem
information helpful2
information and review helpful
information helpful
longer lasting2
longer last
more lasting
90minutes of run time1
90minutes of run time

Based on the customer expectations mentioned, it seems that customers are looking for a body-mounted camera that can provide a long run time of at least 90 minutes, has a center focus, and is compatible with prescription lenses. From a product development standpoint, it would be important for sellers to prioritize these features in their designs. For example, they could focus on developing a camera with a longer battery life or one that is compatible with prescription lenses. Additionally, they could consider incorporating a center focus feature to meet customer expectations. In terms of marketing promotion factors, sellers could highlight these features in their product descriptions and advertising campaigns. They could also consider offering promotions or discounts to customers who purchase cameras with these features. By emphasizing the benefits of these features, sellers can help customers understand why they are important and why they should choose their product over competitors. Overall, it is important for sellers to understand and prioritize customer expectations in order to develop and market products that meet their needs. By doing so, they can increase customer satisfaction and loyalty, which can ultimately lead to increased sales and revenue.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

N L Rush
NeatSept. 2022
Bought to get videos of grandkids around the pool but it's just a nice thing to have. Quality of sunglasses are great. I bought another one for myself for when we go on vacation or bike riding. Cool in car, too, when traveling.
 First off, these glasses came in a nice case with cables and clear lenses. That will make them easy to take on trips. Secondly, I found them to be comfortable and unless you are looking for a camera in them, nothing screams out that you are using them to record. Secondly, if you are using them while your hands are tied up (driving, skiing, playing a sport), they are a better than chest or hat straps that are obviously recording what you are doing. Therefore, for ease of use, comfortable use, and for being the ideal camera for certain jobs they get high marks. There are several downsides that have to be mentioned, though. I don't think the photo camera is very good, but that isn't really a big deal for me since I would mainly use them for video. I have two slightly edited photos (just boosted color and adjusted levels..no noise remover or anything like that was used) attached. They are useable for Facebook, but just about any recent cellphone can take better pictures. Since taking photos requires a free hand, you might as well use a phone instead. Secondly, taking a photo while recording a video causes a lot of noise. You can't take a photo while recording video without messing up the audio. Secondly, there is no video stability built in, so any movement is obvious and can be jarring, so you may have to try to clean up those types of issues later. It takes some time to get used to getting the subject framed correctly, too. I still haven't mastered that. Finally, there are not any wifi features where you can see what you are recording on a phone, so you just have to trust that you have it recording and you are getting the footage you want. I will mainly use these at the beach, pool, and when I take the Jeep off road, so I am still glad I have them. However, for many situations (other than being mostly incognito) a GoPro Knock off might be more satisfying,
If it doesn't work or operate how can you rate it another screw job by a dealer on amazon and worse by amazon
Ryan Cawdor
OK, to be completely fair and honest I am on my second camera. The first camera worked well except it would not connect to my PC at all. Since it would not connect and turn on I could not retrieve any files on it. I tried two USB cables and three different USB ports. Replacement camera arrived yesterday and the first thing I tried was connecting to my PC. It worked! But, there is something interesting to share with others: It will NOT connect to USB 3.0 ports! It never boots up and the PC cannot find it. So I plugged it into a USB 2.0 port and Voila! It works. I don't know if others are having this issue but I do. Once you get this camera do not assume it is setup to work the way you want it. Loop recording is off as is the GPS. The menu is extremely easy to turn on and maneuvering through it is fairly seamless and easy to change the settings. There are a lot of features in this little camera so make sure you go through all the settings before using it. So far no real complaints except the USB 3.0 issue but one thing that bugs me is it only comes with one USB cable yet you really need two. You need one for the charging adapter and another to plug into the PC. Now if you don't mind unplugging and plugging in the one cable it comes with then no worries. However, doing so will definitely wear the cable and charger system ports quickly. The USB cable plug is an extended type plug so it will reach into the camera port firmly. Most USB cables are NOT like this so don't try to jam any ole cable into that camera port. What I did was use another standard USB 2.0 cable for the charger and use the USB cable that came with the camera to connect to the PC. After using this camera a few weeks I will come back and adjust this review as needed. But for now, from what I can see using the camera I highly recommend it. Just make sure it works completely before the 30 day return window closes and make sure you don't record anything on it you don't want others to see because you cannot delete the files if it won't connect to your PC. LOL.
Its definitely no High end video, the only time i Can get good Video is if the lighting is just right, and that is hard to tell since you cant see the video as its being shot so just just have to cross your fingers every time you hit record. Also there is not OHO branding anywhere on the glasses.
I found these to be incredibly uncomfortable after a short period of time. They just hurt the bridge of my nose. Totally subjective, though. The battery life has reduced quite a bit over the last few months. My son has had a great time taking videos of bike rides, zip lining, nerf battles, etc. This seems to be the best use. Kind of a GoPro without the silly camera mounted on your head.
I love this item. The only problem I think they need to fix is the clip.
Henry Zavala
This body cam is amazing. High quality recording and playback, true hd 4k, rugged, and long battery life as advertised
Was nothing to secure the body camera to my harness. Plz advise me what yo do.
Ruddy dog
I can not change the time and date also don't know how to delete videos after I've downloaded them to the computer. For the price of these glasses If I don't have an Amazon or OHIO phone number to call or the glasses go back and I've wasted my time and energy. What is so difficult about giving out tech support. You take our money then disappear. I don't want to talk by text line. I want a person speaking English (reasonably well) to talk me through a few small problems. A phone call or I go elsewhere here in the USA. Too bad I really liked the glasses and they record fine. I just need a little help and can not get it. Warning before you buy find out if they have real tech support.

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