Braces & Joist Hangers product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
2023/01/19
Top 1
Top 2
Top 3
Top 4
Average Ratings
4.5
Total Reviews
1,394
This insight is based on the data from the best seller products. The top 5 of them are:
Alamic Corner Brace 25 x 25mm Stainless Steel Black Brace Corner Steel Joint Right Angle Bracket Fastener with Screws - 12 Pcs
B07QPS59D8
10 Pack Flat Straight Brace Brackets,ULIFESTAR Stainless Steel Mending Bracket Plate Metal Shelf Support Fixing Joining Plate for Furniture,Wood,Shelves,Cabinet with Screws Black(40x80mm/1.6''x3.15'')
B08TWJ9JHS
Glarks 20 Sets 80mm/3inch Stainless Steel Flat Straight Brace Brackets Mending Joining Plates Repair Fixing Bracket Connector and 80pcs Self Tapping Screws Set (80mm/3inch)
B07KVXS8NB
96 Pieces 8 Sets Vinyl Mailbox Number Stickers, Waterproof Numbers Stickers Anti-Fading Vinyl Number Decals Pre-Spaced Number Signs for Mailbox Car Home (Black in White,2 Inch)
B09CFZR8MH
FastCap 3rd Hand Support System 57-to-144-Inches, 2-pack #3HAND5 & FastCap Little Hand HD 3rd Hand Support System, Set of 2, 16.5-Inch to 22.8-Inch, Multicolor, 3HAND14
B09Q65H9L2

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it seems that the average rating for products in the Braces & Joist Hangers category on Amazon is 4.53 out of 5. This indicates a relatively high level of customer satisfaction. Additionally, with a total of 1394 reviews, it suggests that there is a significant number of customers who have purchased and reviewed products in this category. The high average rating suggests that customers are generally pleased with the Braces & Joist Hangers they have purchased from Amazon. This could be attributed to the quality, functionality, and overall performance of these products. It is also worth noting that the large number of reviews indicates a considerable level of interest and engagement from customers in this category. Based on this information, my advice would be to continue providing a wide range of high-quality Braces & Joist Hangers products on Amazon. It would also be beneficial to encourage customers to leave reviews after their purchase, as positive reviews can further enhance the reputation and credibility of the products in this category. Furthermore, it would be helpful to monitor customer feedback and address any potential issues or concerns promptly. This can help maintain a high level of customer satisfaction and ensure that the products continue to meet the expectations of buyers. Overall, the data suggests that customers are satisfied with Braces & Joist Hangers products on Amazon. By maintaining product quality, encouraging reviews, and addressing customer feedback, sellers can further enhance customer satisfaction and drive continued success in this category.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is husband, the most commonly moment of use is everyday, the most common location is ceiling, the most common behavior is crown molding . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
Who
When
Where
What
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it seems that the customers who are interested in this product are likely homeowners or DIY enthusiasts who are looking to install crown molding or other decorative elements in their homes. The fact that the top three places to use the product are the ceiling, garage, and house also supports this idea. Additionally, the fact that the top three users mentioned are the husband, wife, and friend suggests that this product may be popular among couples or groups of friends who enjoy working on home improvement projects together. Based on this information, it may be helpful for the company to target their marketing efforts towards homeowners and DIY enthusiasts who are interested in home improvement projects. They may also want to consider highlighting the social aspect of using this product, such as the idea of couples or friends working together to improve their homes. Overall, the data suggests that the customer profile for this product is likely to be homeowners or DIY enthusiasts who are interested in installing decorative elements like crown molding, and who enjoy working on home improvement projects with others.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are screw, screw head, pad, pole, foot. The most mentioned elements about screw are bad(4.76%), break(1.47%).
The top 5 positive reviews are bracket, product, quality, screw, pole. The most mentioned elements about bracket are good quality(2.42%), solid(1.45%).
Cons
screw24.18%
bad4.76%
break1.47%
bad quality1.10%
cheap1.10%
flimsy1.10%
screw head4.76%
pad2.93%
pole2.56%
foot2.56%
Pros
bracket8.70%
good quality2.42%
solid1.45%
good0.97%
come with bolt and everything0.48%
easy to make the repair0.48%
product8.21%
quality5.80%
screw4.83%
pole4.35%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the Braces & Joist Hangers category has some significant cons that customers are mentioning. The top con aspect mentioned most is screw, followed by screw head, pad, pole, and foot. This suggests that customers are having issues with the screws and other components of the product, which could be affecting its overall quality and performance. On the other hand, the top pro aspect mentioned most is bracket, which suggests that customers appreciate the design and functionality of the brackets used in these products. However, the top 5 cons of the tip are bracket, product, quality, screw, and pole, which indicates that there are still some issues with the overall quality and design of these products. To improve the Braces & Joist Hangers category, product development and selection should focus on addressing the issues that customers are mentioning most frequently. This could involve improving the quality of the screws and other components, as well as addressing any design flaws that are causing problems for customers. Additionally, it may be helpful to gather more detailed feedback from customers to better understand their needs and preferences, and to use this information to guide product development and selection.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
TopicMentions
others2
added1
large1
number are1
stainless steel1

Based on the data provided, it seems that customers primarily buy braces and joist hangers based on the product description, followed by advertising attraction and price. This suggests that customers are motivated by understanding the features and benefits of the product before making a purchase decision. The top reason why product description is the most influential feature could be because it provides customers with detailed information about the product's functionality, durability, and compatibility. A well-written product description can help customers visualize how the braces and joist hangers will meet their specific needs, giving them confidence in their purchase. To optimize the Amazon listing based on this data, here are a few suggestions: 1. Enhance the product description: Ensure that the product description is comprehensive, highlighting the key features, benefits, and potential applications of the braces and joist hangers. Use clear and concise language, bullet points, and relevant images to make it easy for customers to understand the product's value. 2. Include customer reviews: Positive customer reviews can further validate the product's quality and usefulness. Encourage satisfied customers to leave reviews, and consider featuring some of the most compelling ones in the listing. 3. Optimize advertising content: Since advertising attraction is the second most mentioned factor, focus on creating compelling ad copy that highlights the unique selling points of the braces and joist hangers. Use eye-catching visuals and persuasive language to capture customers' attention and drive them to the product listing. 4. Competitive pricing: While price is mentioned less frequently, it is still a factor for some customers. Ensure that the pricing of the braces and joist hangers is competitive within the market. Consider offering discounts or promotions to attract price-conscious customers. By implementing these suggestions, you can optimize the Amazon listing for braces and joist hangers, effectively showcasing the product's features through a comprehensive product description, leveraging positive customer reviews, and creating compelling advertising content.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
2 year ago3
year ago
more review2
review
10 star1
5 star rating
100 piece1
80 piece
2 screw1
20 screw
25 % thicker1
50 % thicker
4 bracket1
bracket make good
add-on1
available add ons or accessory
adjust height1
good adjust height
bag1
bag

Based on the provided information, it seems that customers have certain expectations for the Braces & Joist Hangers category. Two years ago, there were three mentions, indicating that customers have been interested in this category for some time. Additionally, there were two mentions of wanting more reviews, suggesting that customers value feedback and opinions from others before making a purchase decision. Lastly, there was one mention of a "10 star" expectation, which could imply that customers are looking for high-quality products that exceed their expectations. Based on these customer expectations, here are some suggestions for sellers regarding product development prioritization and marketing promotion factors: 1. Quality Assurance: Given the desire for a "10 star" experience, sellers should prioritize product development by focusing on quality. Ensuring that the braces and joist hangers are durable, reliable, and meet or exceed industry standards will help meet customer expectations. 2. Customer Reviews: Since customers are seeking more reviews, sellers should actively encourage customers to leave feedback after purchasing their products. This can be done through follow-up emails, incentives, or even a dedicated review section on the seller's website. Positive reviews can help build trust and attract more customers. 3. Product Differentiation: To stand out in the market, sellers should consider developing unique features or designs for their braces and joist hangers. This could include innovative materials, improved functionality, or enhanced aesthetics. By offering something distinct, sellers can capture the attention of potential customers and increase their chances of making a sale. 4. Marketing Campaigns: Sellers should invest in marketing campaigns that highlight the quality, reliability, and positive customer experiences associated with their braces and joist hangers. This can be done through social media advertising, influencer partnerships, or content marketing. Emphasizing the benefits and addressing customer concerns will help attract more customers and increase sales. 5. Customer Support: Providing excellent customer support is crucial in meeting customer expectations. Sellers should ensure that they have a responsive and knowledgeable support team in place to address any queries or concerns customers may have. This will help build trust and loyalty among customers. By considering these suggestions, sellers can align their product development and marketing strategies with customer expectations in the Braces & Joist Hangers category, ultimately leading to increased customer satisfaction and business growth.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.

FAQs

Amazon Reviews

Bought elsewhere, but these are great for installing wide moldings near a 10-foot ceiling. They can be adjusted in tiny increments and then stay put nicely. It's saving my arms and sanity because I'm not stuck holding the molding while my partner tries to get the screws in place without knocking me off the scaffold. He can adjust the molding from the top of the scaffold by himself.
What's to be wrong with this? If it had a manufacturing defect (which cna happen,) you still have plenty more to work with.
cfallstick
Purchased
Five StarsMay 2018
very sturdy and worked great for my project, also comes with screws!
Wilson Elias
Purchased
These are high quality brackets. I used them on a cherry bench with great success.
Jacob A Noe
Purchased
I am using these with an HTC Vive for a rock solid mounting solution. I have also used these as designed as third and fourth hands installing light fixtures and cabinets, and they are extremely useful for that purpose.
I need something to support my shelf unit and this braket was amazing . it is very good material and price was affordable. thank you.
lilly
Purchased
The pad sockets come off the balls at the ends easily, and can be lost too easily. Other than that, they are very useful.
Five StarsAug. 2017
They were exactly what I wanted & great price
terry
Purchased
Five StarsJul. 2018
What I was looking for
qing chao Li
Purchased
Five StarsJul. 2018
very good

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