Crushing, Pressing & Stemming product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:
Cheese Tincture Herb Fruit Wine Manual Press - 0.8 Gallon Stainless Steel Barrels Press Machine for Juice, Vegetable,Wine,Olive Oil
SQUEEZE master Fruit Apple Cider Wine Classic Press- 4.75 Gallon/18L-Solid Wood Basket-Vintage traditional juicer-8 Press Wooden Blocks-Pole Handle Bar for Juice,Wine,Cider-Suitable for Outdoor, Kitchen and Home-1 free filter bag included
3.2 Gallon Fruit Wine Press - 100% Nature Apple&Grape&Berries Crusher Manual Juice Maker for Kitchen, Solid Wood Basket with 6 Blocks Heavy Duty Cider Wine Making Press
VEVOR Fruit Wine Press, 0.53Gal/2L Grape Press for Wine Making, Wine Press Machine with 2 Stainless Steel Barrels, Wine Cheese Fruit Vegetable Tincture Press with T-Handle and 0.1"/3 mm Thick Plate
G-TING Under Sink Organizer, 2-Tier Under Sliding Cabinet Basket Organizer with Hooks, Hanging Cup, Dividers, Multifunctional Pull Out Cabinet Organizer for Kitchen, Bathroom(Gray)

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it seems that the product in the Crushing, Pressing & Stemming category on Amazon has a relatively high customer satisfaction rating. With an average rating of 4.28 out of 5 and a total of 699 reviews, it appears that many customers are happy with their purchase. However, it's important to note that this data alone may not provide a complete picture of customer satisfaction. It's possible that there are some customers who were dissatisfied with the product but did not leave a review, or that there are some reviews that are not entirely trustworthy. If you're considering purchasing this product, it may be helpful to read through some of the reviews to get a better sense of what customers liked and didn't like about it. Additionally, you may want to consider other factors such as price, brand reputation, and your own specific needs before making a decision. Overall, while the data suggests that this product has a relatively high level of customer satisfaction, it's important to do your own research and make an informed decision before making a purchase.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is husband, the most commonly moment of use is christmas, the most common location is underneath the sink, the most common behavior is brew cider . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it is evident that the top three users of the product in the Crushing, Pressing & Stemming category are the husband, family, and friend. The husband is mentioned the most, indicating that he plays a significant role in utilizing this product. The family and friend also show a considerable interest in using it. When it comes to the top three places to use the product, it is most commonly found underneath the sink, followed by the bathroom and kitchen. This suggests that the product is versatile and can be used in various areas of the household, with a particular emphasis on storage spaces and areas where food and beverages are prepared. Regarding the usage of the product, the most prominent application is brewing cider, which is mentioned 15 times. This indicates a strong association between the product and cider-making. Additionally, cooking wine is mentioned six times, suggesting that the product is also used in culinary activities. Based on this analysis, we can draw some conclusions about the customer profile. The primary user seems to be the husband, indicating that the product may appeal more to male customers. The emphasis on family and friends suggests that the product is often used in social settings or shared among loved ones. The focus on brewing cider and cooking wine implies that the target audience may have an interest in home brewing or culinary experimentation. To cater to this customer profile, it would be beneficial to highlight the product's versatility, emphasizing its usefulness in various areas of the household. Additionally, marketing efforts could be directed towards individuals interested in cider-making and cooking, showcasing how the product enhances these activities. Collaborating with cider-making or culinary communities could also help reach the target audience and generate more interest in the product.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are product, handle, assembly, press, press plate. The most mentioned elements about product are bad quality(0.67%), difficult to hold on to(0.67%).
The top 5 positive reviews are press, product, assembly, flavor, handle. The most mentioned elements about press are solid(3.17%), good(1.59%).
bad quality0.67%
difficult to hold on to0.67%
do not destem grape0.67%
do not pull all the way out0.67%
much work for what little juice we get from our apple0.67%
press plate2.67%
good quality1.59%
can be dissemble0.79%
crush the apple and juice them0.79%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the category of Crushing, Pressing & Stemming has both pros and cons. The top pro aspect mentioned most is the press, which suggests that customers appreciate the ability to easily press and crush items. However, the top con aspect mentioned most is the product, which could indicate that customers are not satisfied with the overall quality or durability of the products in this category. The top 5 cons mentioned include issues with the product, handle, assembly, press, and press plate. These issues could be related to the design or construction of the products, and may need to be addressed in order to improve customer satisfaction. On the other hand, the top 5 cons of the tip include issues with the press, product, assembly, flavor, and handle. These issues may be related to the specific products within this category, and could be addressed through product development and selection. To improve the overall quality and satisfaction of products in this category, it may be helpful to focus on improving the design and construction of the products, as well as addressing any specific issues with the press, product, assembly, flavor, and handle. Additionally, gathering feedback from customers and incorporating their suggestions into product development could help to improve customer satisfaction and loyalty.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.

Based on the data provided, it seems that customers are primarily motivated to buy products in the Crushing, Pressing & Stemming category based on the product description. This suggests that customers are looking for detailed information about the product, including its features, benefits, and potential uses. While advertising attraction and price are also important factors, they appear to be less significant than the product description. This suggests that customers are willing to pay a premium for a product that is well-described and meets their needs. To optimize Amazon listings in this category, sellers should focus on creating detailed and informative product descriptions that highlight the unique features and benefits of their products. This could include providing detailed specifications, customer reviews, and high-quality images that showcase the product in action. Additionally, sellers should consider using targeted keywords and optimizing their listings for search engines to increase visibility and attract more customers. By focusing on these key areas, sellers can improve their chances of success in the Crushing, Pressing & Stemming category on Amazon.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
more block3
more block
large size2
large size
3 gallon per press1
3 gallon per press
add additional storage1
more storage area
addition milking bags net1
addition milking bags net
additional combo of flavor1
big flavor additive
age at bottle or less properly1
age at bottle or less properly

Based on the customer expectations mentioned, it seems that customers in the Crushing, Pressing & Stemming category are looking for products that offer more features, more power, and more capacity. The repeated mentions of "more" and "big" suggest that customers are looking for products that can handle larger quantities and more challenging tasks. To meet these expectations, sellers in this category should prioritize product development that focuses on increasing capacity, power, and features. This could include developing larger machines that can handle more significant quantities of materials, or adding features like automatic shut-off or variable speed controls to make the machines more versatile. In terms of marketing promotion factors, sellers should focus on highlighting the increased capacity and power of their products, as well as any additional features that set them apart from competitors. They could also consider offering promotions or discounts to encourage customers to upgrade to larger or more powerful machines. Overall, the key to meeting customer expectations in this category is to focus on developing products that offer more capacity, power, and features, and to promote these features effectively to customers. By doing so, sellers can differentiate themselves from competitors and meet the needs of customers who are looking for more robust and versatile crushing, pressing, and stemming machines.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

Great unitNov. 2019
Easy to use, very efficient, takes out everything up to the last drop of juice.
I cannot put into enough words how bad this is. If I could give zero stars I would. I pressed more liquid out with my hands than this "press". It doesn't sit on the counter without moving at the slightest nudge, the bowl doesn't stop moving, the disk itself only covers a very small portion of the bowl provided. And I was injured, receiving a metal splinter that took forever to get out. My mentor has a fifty year old press that exceeds this thing and it's falling apart. There is nothing anyone could do or say within company standards that would get me to not return this piece of s***.
We like to use this for pressing fruit, olives And Lupia feeling. It works best and small squeezes instead of using the entire container to presquise. For the price it definitely gets the job done quicker than handpressing. I'm even thinking about using it in large batches to cold press coffee.... Coffee taste different when cold pressed....We'll see how that goes.
Tom White
DON’T BUYSept. 2022
Amazon needs to stop selling this. Not enough force to even crush grapes and juice them. Knob on the handle popped off in first use. Red paint was coming off and dusting onto my grapes.
Dalton Talley
Works goodJun. 2022
Works well, but there are a couple issues I’ve ran into. The threads go down past the top or the wooden cage so you Can’t use the handle to turn turn it once you get down to that point and have to use your hand as good as you can the rest of the way. Also there needs to be more pieces of wood provided Since the amount provided is a not enough to get it completely juiced/pressed. With that said I do think this press is worth the money compared to other presses on Amazon and is great for when you first start making wines and ciders.
Dan Schmit
Doesn't workAug. 2022
Got it for pressing grapes into juice from my yard. I only filled the inside drum up with about 2 cups of grapes and cranked as hard as I could and it never even popped the grapes that were there. Also the big drum part kept spinning as I turned the lever so I had to try and hold that in place while turning the crank. Waste of time and money
Mac E
PurchasedEarly review
I use this for making apple cider. One thing I noticed right off the bat is that it doesn't screw down far enough to press the apples in a small batch. This is easily fixed by cutting some other wood and using it jenga style below the handle. The other thing I noticed is that I may have torqued it too much so the plastic washer flattened a bit too much and warped. This is a pretty easily replaceable part, so I'm not too concerned about it. Otherwise I pretty happy with how it performs. I get a fair amount of juice from the apples and clean up is a breeze.
Lo utilice para la separación del jugo de la uva de los hollejos y las semillas
Good but…Nov. 2022
I really wanted to like this product. It works fine but the waste is too much and there aren’t enough wood blocks to press to the bottom.
The storage area under my sink is very difficult to work with. I have a double sink and garbage disposal atop a smaller than average cabinet. The pipes and disposal make it nearly impossible to find something that fits in this space. After trying multiple organizers I found this one, and it is the one that works best for my situation. It is a double plastic shelf that sits on a sliding rail so you can pull it out to access the contents. It holds a surprising amount of items! I was impressed with how smoothly it slides, even when completely full. There isn't enough space between the shelves for some common sizes of household cleaners. However making the shelf taller would have limited what you could store on the top shelf while still being able to roll it out, so perhaps it's better to just accept a different solution for those taller items. I placed the taller items in a separate crate. I really like this organizer and recommend it to others with similar storage dilemmas. ***About me: Integrity is very important to me. Reviews I've posted will be from items I've had direct contact with. These are my honest opinions. I will not post a review for a product I have not had personal contact with.

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