Fabric & Textile Paints product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:
Tulip ColorShot Instant Fabric Color 3oz. Sapphire Blue Shimmer
Jacquard Textile 8 Fluorescent Color Set
Tulip 17581 Dimensional Metallic Fabric Paint, 6-Pack (Shimmer Flash)
Tulip 41312 Dimensional Fabric Paint 4oz Glitter Champagne
individuall Neon Nights UV Glow in The Dark Body Paint - 8 Pck Black Light Paints, Party Supplies Kit for Adults & Kids, Professional Bodypainting and Face Makeup

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it appears that the Fabric & Textile Paints product on Amazon has a high level of customer satisfaction. With an average rating of 4.51 out of 5 and a total of 3145 reviews, it suggests that customers are generally happy with the product. As a language model, I cannot provide specific advice on the product itself, but based on the high customer satisfaction, it may be worth considering for those in need of fabric and textile paints. It is also important to note that while the data suggests a positive customer experience, it is always recommended to read through individual reviews to get a better understanding of the product's strengths and weaknesses before making a purchase decision.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is daughter, the most commonly moment of use is halloween, the most common location is fabric, the most common behavior is halloween outfit . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it is evident that the most frequently mentioned users of the Fabric & Textile Paints are the daughter, kid, and son. The daughter is mentioned the most, followed closely by the kid, while the son has fewer mentions. This suggests that the product is popular among children and their parents, particularly daughters. When it comes to the places where this product is commonly used, fabric is mentioned the most, followed by leather furniture and sofabed. This indicates that customers are using the Fabric & Textile Paints primarily on various types of fabric surfaces, including furniture such as sofabeds and leather pieces. In terms of usage, the most popular applications for this product are creating Halloween outfits and engaging in crafts. Halloween outfits are mentioned significantly more often than any other usage, followed by crafts. This suggests that customers are using the Fabric & Textile Paints to add unique designs and colors to their Halloween costumes, as well as for various craft projects. Based on this analysis, the customer profile for the Fabric & Textile Paints seems to be parents, particularly those with daughters, who are interested in engaging their children in creative activities. These customers are likely looking for ways to personalize and enhance fabric surfaces, such as clothing and furniture, and are interested in using the product for both practical (Halloween outfits) and recreational (crafts) purposes. To cater to this customer profile, it would be beneficial to emphasize the product's child-friendly features, such as non-toxicity and ease of use. Marketing campaigns could focus on the product's ability to transform ordinary fabric into unique and personalized creations, appealing to parents who want to encourage their children's creativity. Additionally, providing tutorials or project ideas for Halloween costumes and crafts could further engage this customer segment and showcase the versatility of the Fabric & Textile Paints.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are paint, color, bottle, fabric, product. The most mentioned elements about paint are slim(4.36%), come off easily(1.09%).
The top 5 positive reviews are color, paint, product, fabric, fabric paint. The most mentioned elements about color are good(9.18%), vibrant(5.59%).
come off easily1.09%
do not adhere well1.09%
isnt dry1.09%
look good2.00%
fabric paint2.59%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the most commonly mentioned con aspect in the category of Fabric & Textile Paints is paint, accounting for 27.27% of the mentions. Additionally, the top five cons mentioned for fabric paints are paint, color, bottle, fabric, and product. On the other hand, the top pro aspect mentioned most is color, accounting for 25.15% of the mentions. From this information, we can conclude that the paint aspect is a significant concern for consumers when it comes to fabric paints. It is worth noting that the color aspect is also mentioned frequently, but in a positive light. This suggests that consumers appreciate a wide range of color options in fabric paints. To improve product development and selection in this category, it would be beneficial to address the cons mentioned. Firstly, the issue of paint should be addressed, as it seems to be a common concern. This could involve improving the quality of the paint, ensuring it adheres well to fabrics and doesn't fade or crack easily. Additionally, the color aspect, which is seen as a pro, should be emphasized by offering a diverse and vibrant color palette. Furthermore, the cons related to bottle and fabric should be taken into consideration. Consumers may appreciate user-friendly packaging that allows for easy application and storage of the paint. Additionally, the fabric aspect could be improved by ensuring that the paint works well on various types of fabrics without causing damage or altering the texture. By addressing these cons and capitalizing on the positive aspect of color, product developers can create fabric paints that meet consumer expectations and preferences.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
good comfy fit1
good fit1
want a matte red colour1

Based on the data provided, it seems that customers are primarily motivated to buy Fabric & Textile Paints based on the product description. This suggests that customers are looking for detailed information about the product, such as its features, benefits, and potential uses. There could be several reasons why product description is the top feature. For example, customers may be looking for specific colors or textures, or they may be interested in the durability or washability of the paint. Additionally, customers may be looking for information about the application process, such as whether the paint requires heat-setting or special tools. To optimize an Amazon listing for Fabric & Textile Paints, it would be important to focus on creating a detailed and informative product description. This could include information about the paint's color options, texture, durability, and application process. Additionally, it may be helpful to include customer reviews or testimonials that highlight the benefits of the product. Finally, it may be useful to experiment with different pricing strategies to see if adjusting the price has an impact on customer behavior.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
big bottle6
bottle big
big bottle
large bottle
big size
bottle big4
bottle big
'before picture2
before picture
before picture2
before picture
big more product2
more product
thicker paint2
thicker paint
10-15 minute1
5 or 10 minute

Based on the information provided, it is unclear what specific customer expectations are for Fabric & Textile Paints. However, in general, customers who purchase these types of products may have certain expectations such as: 1. Quality: Customers expect the paint to be of high quality and provide good coverage on fabric and textiles. They may also expect the paint to be durable and long-lasting, even after multiple washes. 2. Color options: Customers may expect a wide range of color options to choose from, including both basic and unique colors. 3. Ease of use: Customers may expect the paint to be easy to use and apply, with clear instructions provided. To meet these expectations, sellers of Fabric & Textile Paints should prioritize product development in the following areas: 1. Quality: Sellers should focus on developing high-quality paints that provide good coverage and are durable. They should also conduct testing to ensure that the paint holds up well after multiple washes. 2. Color options: Sellers should offer a wide range of color options to appeal to a variety of customers. They should also consider offering unique colors that are not commonly found in other fabric and textile paints. 3. Ease of use: Sellers should focus on developing paints that are easy to use and apply, with clear instructions provided. They may also consider offering tools and accessories that make the painting process even easier. In terms of marketing promotion factors, sellers should focus on highlighting the quality, color options, and ease of use of their Fabric & Textile Paints. They may also consider offering promotions or discounts to encourage customers to try their products. Additionally, they should make sure that their products are easily accessible to customers through online marketplaces and retail stores.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

Wasn’t as vibrant and colorful as I wanted it to be
Christian G
ScamNov. 2020
Yeah it looks cool, but don’t be fooled this does not glow at all. This is false advertising.
Great paint made our ghosts and goblins glow with devilish delight!!!!!!!!!
GreatDec. 2020
Love the colors but was a little disappointed in the size but I should’ve read the ounce of the bottle just saw the colors I needed and brought it.
Not goodOct. 2020
It did not glow in the dark. You had to use a lot of product just for it to show
They are cute. Kids using safe for health, and fun with many colors. We tried on the shirts and squishies. Colors are same as how they looks color. After drop some on table, easy to remove when wet and dry.
GoodMay 2019
It’s good but still feels sticky after ironing. Not sure how to fix that. I used for a book cover that I drew on the book itself.
Dar brownFeb. 2021
It gets real hard once it dries
Very pleased.Mar. 2018
Really pleased. A Very bright yellow. Served me perfectly.
Not good... after some weeks of painting a red stripe down my pants the paint turned everything pink in the washing machine.

Read More

Copyright © 2023 Shulex Inc. All Rights Reserved. Terms & Conditions Privacy Policy
VOC AI Inc. 8 The Green,Ste A, in the City of Dover County of Kent Zip Code: 19901
Links :RobosellSocialpochErase.videoSellerSpritePiPiADSASINSIGHTChatGPT FreeFBA Calculator
This website uses cookies
VOC AI uses cookies to ensure the website works properly, to store some information about your preferences, devices, and past actions. This data is aggregated or statistical, which means that we will not be able to identify you individually. You can find more details about the cookies we use and how to withdraw consent in our Privacy Policy.
We use Google Analytics to improve user experience on our website. By continuing to use our site, you consent to the use of cookies and data collection by Google Analytics.
Are you happy to accept these cookies?
Accept all cookies
Reject all cookies