Holders & Dispensers product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
Top 1
Top 2
Top 3
Top 4
Average Ratings
Total Reviews
This insight is based on the data from the best seller products. The top 5 of them are:
madesmart Antimicrobial 2-Tier Organizer Multi-Purpose Slide-Out Storage with Handles and Dividers for Home and Bath, Pack of 1, Carbon
SheeChung 4 Pack Plastic Acrylic Bathroom Vanity Countertop Canister Jars with Storage Lid, Apothecary Jars Qtip Holder Makeup Organizer for Cotton Balls,Swabs,Pads,Bath Salts
Bathroom Storage Cabinet,Small Bathroom Storage Cabinet Great for Toilet Paper Holder,Narrow Bathroom Cabinet-Over The Toilet Storage Waterproof for Small Spaces,White Bathroom Organizer by AOJEZOR
iHave Toothbrush Holder for Bathroom Storage, 3 Cups Toothbrush Holder Wall Mounted with Toothpaste Dispenser Bathroom Set, Large Capacity Tooth Brushing Holder Bathroom Organization and Storage
S&T INC. Dish Soap Dispenser and Sponge Holder for Kitchen Sink with Enhanced Features, Sponge Included, 13 Ounces, Matte Black

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it appears that the Holders & Dispensers category on Amazon has a high level of customer satisfaction. With an average rating of 4.45 out of 5 and a total of 21,785 reviews, it suggests that customers are generally happy with the products in this category. As an AI language model, I don't have access to the specific products in this category, but I can offer some general advice. If you are looking to purchase a product in the Holders & Dispensers category, it's important to read the reviews carefully to ensure that the product meets your specific needs. Look for reviews that mention the features you are looking for and pay attention to any negative reviews to see if there are any common issues that customers are experiencing. Additionally, it's always a good idea to purchase from a reputable seller with a good return policy in case the product doesn't meet your expectations. Overall, with such a high level of customer satisfaction, it seems that the Holders & Dispensers category on Amazon is a good place to start your search for a quality product.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is kid, the most commonly moment of use is everyday, the most common location is bathroom, the most common behavior is gift give . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it is evident that the product in question, categorized as Holders & Dispensers, is primarily associated with three key users: kid, husband, and daughter. These users have been mentioned the most, with the kid being mentioned 173 times, followed by the husband with 139 mentions, and the daughter with 115 mentions. This suggests that the product appeals to families and individuals with children. In terms of usage, the top three places where customers prefer to use this product are the bathroom (1466 mentions), underneath the sink (591 mentions), and the kitchen (364 mentions). This indicates that the product is commonly used in areas where storage and organization are important, such as bathrooms and kitchens. Furthermore, the analysis reveals that the top two uses of the product are as a gift (178 mentions) and for storing K-cups (66 mentions). This suggests that customers often purchase this product as a gift for others, possibly due to its practicality and usefulness. Additionally, it is commonly used for organizing and storing K-cups, indicating its relevance in coffee-related settings. Based on this analysis, the customer profile for this product can be described as individuals or families with children who value organization and practicality. They are likely to be interested in products that help them declutter and maintain a tidy living space. Considering the popularity of gifting this product, it may also appeal to those who enjoy giving thoughtful and practical gifts to their loved ones. To cater to this customer profile, it would be beneficial to emphasize the product's organizational features, highlighting its ability to declutter spaces like bathrooms and kitchens. Additionally, marketing efforts could focus on the product's suitability as a gift, emphasizing its practicality and usefulness in daily life. Providing options for personalization or customization could also enhance its appeal as a thoughtful gift option.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are lid, product, material, drawer, bristle. The most mentioned elements about lid are do not fit(1.14%), hard to get off(0.76%).
The top 5 positive reviews are drawer, product, size, look, container. The most mentioned elements about drawer are open and close nicely(1.62%), solid(1.20%).
do not fit1.14%
hard to get off0.76%
do not fit tight0.69%
do not stay on0.48%
open and close nicely1.62%
slide in and out easily0.69%
glide smoothly on the frame0.66%
slide in and out smoothly0.48%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the lid is the most commonly mentioned con aspect, accounting for 7.96% of the feedback. Additionally, the top 5 cons mentioned for the vacuum are the lid, product, material, drawer, and bristle. On the other hand, the top pro aspect mentioned is the drawer, accounting for 9.10% of the feedback. The top 5 cons of the tip are the drawer, product, size, look, and container. Based on this information, it appears that the lid is a significant drawback for both the vacuum and the tip in the Holders & Dispensers category. The drawer, however, is mentioned as a positive aspect for both products. To improve product development and selection in this category, it would be beneficial to address the lid-related issues that customers are experiencing. This could involve improving the lid's functionality, durability, or ease of use. Additionally, since the drawer is mentioned as a pro aspect, it would be wise to focus on enhancing this feature further to meet customer expectations. Furthermore, it would be helpful to consider the feedback regarding the product, material, size, look, and container. Analyzing these cons can provide insights into areas that need improvement or refinement. By addressing these concerns, you can enhance the overall customer experience and satisfaction with the Holders & Dispensers products.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.

Based on the data provided, it seems that customers are primarily motivated to buy products in the Holders & Dispensers category due to the product description. This suggests that customers value detailed and informative descriptions that help them understand the product's features and benefits. There could be several reasons why the product description is the top feature influencing buyers. Firstly, a well-written product description can provide customers with a clear understanding of what the product does and how it can benefit them. It helps them make informed decisions and ensures that the product meets their specific needs. Additionally, a comprehensive product description can address any potential concerns or questions customers may have. It can provide details about the product's quality, durability, and functionality, which helps build trust and confidence in the purchase. Based on this information, optimizing Amazon listings for products in the Holders & Dispensers category should focus on enhancing the product description. Here are a few suggestions: 1. Provide detailed information: Ensure that the product description includes all relevant details about the product, such as dimensions, materials used, capacity, and any unique features. This will help customers understand the product better. 2. Highlight benefits: Clearly communicate the benefits of the product, explaining how it can solve a problem or improve the customer's life. Use persuasive language to emphasize the value proposition. 3. Use bullet points and subheadings: Break down the product description into easily scannable sections using bullet points and subheadings. This makes it easier for customers to quickly find the information they are looking for. 4. Include high-quality images: Supplement the product description with high-resolution images that showcase the product from different angles. This allows customers to visualize the product and get a better sense of its appearance and functionality. 5. Incorporate customer reviews: Include snippets of positive customer reviews within the product description. This adds social proof and helps build trust among potential buyers. By optimizing the product description in these ways, sellers can better meet the needs and expectations of customers in the Holders & Dispensers category, ultimately increasing the likelihood of purchase.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
big in size
big or
last long15
last long
last forever
large size14
large size
big size
more divider
extra divider
heavier sturdier10
more sturdy
big wider9
big taller
wider big
color white8
color pure white
decent quality8
good quality
foot taller7
tad taller

Analysis of Customer Expectations for Holders & Dispensers: Based on the customer feedback, it is evident that there are three key expectations that stand out for this category: big size, long-lasting durability, and large capacity. Let's delve deeper into each expectation and provide some suggestions for product development prioritization and marketing promotion factors. 1. Big Size (40 mentions): Customers seem to prioritize holders and dispensers that can accommodate a significant quantity of items. This suggests that sellers should focus on developing products with larger dimensions or multiple compartments to cater to this demand. Offering a variety of sizes, including extra-large options, could also attract customers who require ample storage space. 2. Long-Lasting Durability (15 mentions): Customers value products that are built to last. To meet this expectation, sellers should prioritize the use of high-quality materials and robust construction techniques. Reinforcing weak points, such as hinges or joints, can enhance the overall durability of the product. Emphasizing the longevity of the product in marketing materials and providing warranties or guarantees can also instill confidence in potential buyers. 3. Large Capacity (14 mentions): Customers desire holders and dispensers that can hold a substantial amount of items. Sellers should focus on developing products with generous storage capacity, ensuring they can accommodate a wide range of items. Offering adjustable compartments or expandable options can provide flexibility to customers who may have varying storage needs. Highlighting the capacity and versatility of the product in marketing campaigns can attract customers seeking ample storage solutions. Product Development Prioritization Suggestions: 1. Invest in research and development to create larger-sized holders and dispensers that can cater to customers' demand for ample storage space. 2. Focus on sourcing high-quality materials and implementing sturdy construction techniques to ensure long-lasting durability. 3. Consider incorporating adjustable compartments or expandable features to provide flexibility in storage capacity. Marketing Promotion Factors Suggestions: 1. Highlight the large size and capacity of the products in marketing materials to attract customers seeking spacious storage solutions. 2. Emphasize the durability and longevity of the holders and dispensers to instill confidence in potential buyers. 3. Offer warranties or guarantees to showcase the seller's commitment to customer satisfaction and product quality. By addressing these customer expectations and incorporating the suggested product development prioritization and marketing promotion factors, sellers can better meet the needs of their target audience and differentiate themselves in the market.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.


Amazon Reviews

Amazing product!!! Must buy.
Great buy!!Aug. 2022
This product works very well! I can see through the amount of detergent that is leftover. It is easy to refill aswell
Too small!Apr. 2021
Much smaller than I expected .
Perfect fitJan. 2021
Like true to size perfect fit for townhouse bathroom and apartment
Monica P Vega
Really good dispenser
A great idea, it was easy to use and I wasn’t wasting dish soap with this item. A little difficult to make sure it’s closed. My neighbor was a little jealous.
Jack K. Shu
Good value given how much it helps doing the dishes.
Christine F.
Just RightFeb. 2020
This cabinet perfectly fit our needs. Tiny space but needed to store a few things.
rory tatum
DisappointedAug. 2020
Item did not come with all pieces. No screws or knob in the box.
Pulled this product right out of the box and was able to easily follow the assembly instructions. The material is soft..so you have to be careful not to bend the pieces or over tighten the screws. And for that, I don't think it's worth the amount that I paid. This also won't store mega sized toilet paper. However, this is a cute, functional, space saver.

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