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Robotic Vacuums product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
2023/03/07
Top 1
Top 2
Top 3
Top 4
Average Ratings
4.3
Total Reviews
12,951
This insight is based on the data from the best seller products. The top 5 of them are:
NOISZ by ILIFE S8 Pro Robot Vacuum and Mop 2 in 1, 2000Pa, Route Planning, Auto Boosts on Carpets, ElectroWall, Good for Hard Floors, Medium-Pile Carpets, Gradient Blue (NZS8 Pro)
B08RHMQC28
ECOVACS Deebot T8/T8 AIVI/N8 Pro/N8 Pro+ Washable Mopping Pads 3 PCS Per Pack
B08PK9FVPX
Replacement Washable Deebot T8 Mop Pads for DEEBOT OZMO T8 AIVI, T8, OZMO N8 Pro, N8 Pro+, N8+, Deebot Mopping Pads T8, Deebot N8 pro Plus Replacement Parts
B09VY9565V
eufy BoostIQ RoboVac 11S MAX, Robot Vacuum Cleaner, Super-Thin, 2000Pa Super-Strong Suction, Quiet, Self-Charging Robotic Vacuum Cleaner, Cleans Hard Floors to Medium-Pile Carpets, Black
B0BRB8PYZJ
roborock Q5 Robot Vacuum Cleaner, Strong 2700Pa Suction, Upgraded from S4 Max, LiDAR Navigation, Multi-Level Mapping, 180 mins Runtime, No-go Zones, Ideal for Carpets and Pet Hair
B09N3JKFFY

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it seems that the robotic vacuum in question has a relatively high customer satisfaction rating of 4.26 out of 5, based on a total of 12,951 reviews on Amazon. This suggests that the product is generally well-liked by customers who have purchased and used it. However, it's important to note that customer satisfaction can be influenced by a variety of factors, such as price, features, ease of use, and reliability. It's also possible that some customers may have had negative experiences with the product, but chose not to leave a review. If you're considering purchasing this robotic vacuum, it may be helpful to read through some of the reviews to get a better sense of what customers like and dislike about the product. Additionally, you may want to compare it to other robotic vacuums in the same category to see how it stacks up in terms of features, price, and overall value. Overall, while the high customer satisfaction rating is certainly a positive sign, it's important to do your own research and consider your own needs and preferences before making a purchase.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is kid, the most commonly moment of use is daily, the most common location is house, the most common behavior is gift give . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
Who
When
Where
What
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it seems that the majority of users who mention this robotic vacuum are parents with children, as "kid" is the most frequently mentioned user. Additionally, "wife" and "friend" are also mentioned frequently, indicating that this product may be popular among families and social groups. The top three places to use the product are all within the home, with "house" being the most frequently mentioned location. This suggests that the product is primarily intended for indoor use and is likely marketed towards individuals who prioritize cleanliness and convenience in their living spaces. Interestingly, the top two usages of the product are "gift give" and "run," indicating that customers may be purchasing this product both for personal use and as a gift for others. This suggests that the product may be popular among individuals who value practicality and efficiency in their daily lives, as well as those who are looking for thoughtful and useful gifts for their loved ones. Based on this data, it is likely that the customer profile for this product is individuals who prioritize cleanliness and convenience in their living spaces, as well as those who value practicality and efficiency in their daily lives. Additionally, the product may be popular among families and social groups, as well as individuals who are looking for thoughtful and useful gifts for their loved ones. To better cater to this customer profile, it may be beneficial for the company to focus on marketing the product as a practical and convenient solution for busy individuals and families, as well as highlighting its usefulness as a gift for loved ones. Additionally, the company may want to consider expanding its marketing efforts to target individuals who prioritize cleanliness and convenience in their living spaces, such as young professionals and homeowners.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are vacuum, product, app, battery, brush. The most mentioned elements about vacuum are loud(0.64%), always get stick in area(0.52%).
The top 5 positive reviews are vacuum, app, suction, suction power, product. The most mentioned elements about vacuum are good(1.52%), quiet(1.37%).
Industrial & Scientific > Janitorial & Sanitation Supplies > Vacuums & Floor Cleaning Machines > Vacuums > Robotic Vacuums
Cons
vacuum9.75%
loud0.64%
always get stick in area0.52%
start beep0.32%
get stuck often0.32%
get stick0.24%
product5.46%
app4.29%
battery3.85%
brush3.41%
Pros
vacuum11.53%
good1.52%
quiet1.37%
strong suction0.53%
easy to use0.44%
pick up a lot of dust and hair0.28%
app8.14%
suction7.18%
suction power7.02%
product3.92%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the most commonly mentioned aspect of robotic vacuums is the vacuum itself, both as a pro and a con. The top cons mentioned include issues with the product, app, battery, and brush, while the top pros mentioned include the vacuum itself. Overall, it appears that people have mixed feelings about robotic vacuums. While they appreciate the convenience of having a vacuum that can clean on its own, there are also concerns about the quality of the product, the app that controls it, and the battery life. To improve product development and selection, manufacturers should focus on addressing these concerns. This could include improving the quality of the product, making the app more user-friendly, and increasing the battery life. Additionally, manufacturers should consider offering a variety of models with different features and price points to appeal to a wider range of consumers. By addressing these concerns and offering a range of options, manufacturers can improve the overall sentiment towards robotic vacuums and increase their popularity among consumers.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
TopicMentions
others116
mopping feature20
price10
mop9
high suction power6

Based on the data above, it seems that customers are primarily motivated to buy robotic vacuums based on the product description. This makes sense, as robotic vacuums are a relatively new and complex product, and customers want to make sure they understand what they're buying before making a purchase. Additionally, price and advertising attraction are also important factors, but they seem to be less important than the product description. Some reasons why the product description is the top feature could be that customers want to know the specific features and capabilities of the robotic vacuum, such as its suction power, battery life, and ability to navigate around obstacles. They may also want to know if the vacuum is compatible with their home's flooring type and if it has any additional features like a HEPA filter or scheduling options. To optimize an Amazon listing for a robotic vacuum, it would be important to focus on creating a detailed and informative product description that highlights all of the key features and benefits of the product. This could include using bullet points to break down the features and including high-quality images and videos that show the vacuum in action. Additionally, it would be important to make sure the price is competitive and to use advertising tactics like sponsored listings to increase visibility and attract more customers.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
last long28
last long
last longer
last long long
know sooner20
sooner
good suction19
good suction
more suction
strong suction
suction good
suction power good
good17
good
mop13
mop
dry mop
mop good job
mop in acceptable manner
mop sweep
improvement11
improvement
improve
improve on
more improvement
more11
more
2 year ago10
year ago
help10
help
work10
work

Based on the customer expectations mentioned, it is clear that the most important factor for customers when it comes to robotic vacuums is longevity. Customers want a product that will last them a long time, which suggests that they are looking for a high-quality, durable product that can withstand regular use. The second most important factor is knowing sooner, which suggests that customers want a product that is efficient and effective in cleaning their homes. They want a product that can quickly and easily clean their floors without requiring a lot of time or effort on their part. Finally, good suction is also an important factor for customers. This suggests that customers want a product that can effectively pick up dirt and debris from their floors, leaving them clean and tidy. Based on these customer expectations, sellers should prioritize product development that focuses on creating a high-quality, durable product that is efficient and effective in cleaning floors. They should also focus on developing products that have strong suction power, as this is an important factor for customers. In terms of marketing promotion factors, sellers should focus on highlighting the durability and efficiency of their products. They should also emphasize the suction power of their products, as this is an important factor for customers. Additionally, sellers should consider offering warranties or guarantees that their products will last a certain amount of time, as this will help to reassure customers that they are making a good investment.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.

FAQs

Amazon Reviews

Brooke
Purchased
Wow just wowDec. 2022
Ok so I got one that was refurbished. I have no problem with getting a used item. No biggie. Saved me some money. But when I got it the lid was already opened would not shut. Called ilife. Said they would send a replacement top. Waited. Got a little black thing. Not a replacement top. Luckily I could still run it with the top up. So I atleast tried the product. It literally just drips water from the bottom and the cloth BARELY hits the water to wipe the floor. I got this just for the mop feature as I already have one for a vacuum. All in all it was a waste of my time and money. Definitely wish I had put more money into a better product.
gillybitz
Purchased
This rocks!Aug. 2021
For my lazy pandemic @$$ I love it! My dogs shed like crazy! It drives me mad always sweepingand vacuuming but now... Set it to run and I go about my business. It shuts off automatically and I empty it yaaaaaayyyyyy My only issues- 1. sometimes it sticks in a pattern and goes over the same area 4-5 times. So you have to keep an eye out. 2. The bin is kinda small so a large space may require an empty in between Ps / haven't used the mop feature yet
L. Fontes
Purchased
Full disclosure - we have more animals than people in the house, so the vacuum runs more often than not. However, this vacuum doesn’t have a chance in our home. We have it primarily on the main floor, approximately 1,250 sq ft. The collection bin in the vacuum gets PACKED SOLID with hair, and when it goes back to the recharging station to empty… well let’s just say it can’t. You see the two holes which it uses to extract the load into the base station aren’t big enough to pull the load out. So the bin just overflows until I manually empty the dust bin. (So the added cost of the emptying base wasn’t worth the price of admission) This is a design flaw that could easily be remediated by redesign; but that’s not going to fix what I’ve got now.. an overpriced “Fuller Brush”
For the money it’s great I would not pay extra for the ten mop it’s not great really doesn’t work at all. I very happy it’s great on dog hair!!!
My wife is bedridden and I am her caretaker and I don't have a lot of time to clean floors. I just push clean on the machine and walk away from it and let it do its job.
Mike Molenda
Purchased
MehAug. 2021
Vacuum was okay - nothing impressive. Mop was non-functional. I ended up returning after two weeks and purchased a different model
The N8 Pro+ does a great job of picking up pet hair, dust, and debris, but it can rarely empty itself without clogging. The “auto-empty” function clogs with pet hair at almost every cleaning cycle. The tank must then be manually emptied, rendering the auto-empty function mostly useless. Often, because the tank isn’t clearing, it requires extra cleaning of the drum and ports on the bottom. Blocking one of the two emptying ports of the base station with tape, today, may have improved the clogging issue. Very frustrating. The build quality of the N8 Pro+ is great. We were pleased with the initial setup and mapping. The app, however, is not intuitive and takes a bit of hunting around to find all the features. The battery life is fine for us, with about 750sq ft all hardwood floors and suction set to “standard”, it completes a full cycle in just over an hour on a single charge. With more floor, higher suction, or carpet, your results may vary. FYI, we have two short haired cats and one long haired dog, a challenge to be sure. The bot does a full house cycle every other day or so, but the ability to send it off to do only one room or area is very useful. The bot is good at getting under and around furniture, and has not eaten any socks, cords or pet tails, yet. The mopping function was a big selling point, but in reality, it mops in streaks. The mopping pad doesn’t make full contact with the floor and only leaves two small stripes of water trailing behind. Also, the pad must be cleaned or replaced with every cycle. It is better than no mopping, but really the vacuum does a great job of collecting even the finest dust. The maintenance of the water tank, pad, and fine particulate filters, however, are a bit of a pain. This thing needs a lot of attention, considering it’s meant to be autonomous and automatic. Perhaps, these are issues with any robot vacuum. We wish we had read other reviews more thoroughly. Several users have pointed out these same problems. With 10-15min of clean out and TLC at every cycle, we might be better off vacuuming by hand. First world problems…
Shawn towell
Purchased
GreatApr. 2021
Love it, easy to use
Bobbi Carnes
Purchased
Don’t buyMay 2021
Waist of money
I purchased the NEW item, but I received a used one. The water tank still has drops of water inside. The bottom of the machine are dusty. The cleaning brushes are still entangled with hairs. So disgusting. I am extremely disappointed.

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