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Strips & Cutlets product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
2023/01/19
Top 1
Top 2
Top 3
Top 4
Average Ratings
4.1
Total Reviews
828
This insight is based on the data from the best seller products. The top 5 of them are:
Vegan Chicken Protein MEDITERRANEAN– Plant Based Chick'n Mix, Meat Substitute, Soy Free Meatless Products, Crumbles, Meatballs -Kosher, Keto & Paleo Friendly (2 Pack)
B095MY2V22
Dixie Diners' Club - Beef (Not!) Strips, 1 lb bag (Pack of 2)
B00T3M2Y4G
Dixie Diners' Club - Chicken (Not!) Strips, 1 lb bag
B00YJX5LI0
Debut by Danielle Suction Cup Mirror, 10X Magnifying
B08YMPTTMR
Del Monte Diced Peaches in Peach Flavored Gel Fruit Cups, 4.5 Ounce Cups (Pack of 24)
B09FKM2DC5

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the data provided, it appears that the Strips & Cutlets category on Amazon has an average rating of 4.09 out of 5, based on 828 total reviews. This suggests that customers are generally satisfied with the products in this category. However, it's important to note that this data only provides a snapshot of customer satisfaction and doesn't necessarily reflect the quality of all products in the category. It's possible that some products may have higher or lower ratings than the average, and that individual customer experiences may vary. If you're considering purchasing a product in the Strips & Cutlets category on Amazon, it's a good idea to read through reviews carefully to get a sense of the product's strengths and weaknesses. Look for reviews from customers who have similar needs or preferences to your own, and pay attention to any recurring issues or complaints. Overall, it seems that the Strips & Cutlets category on Amazon is a good place to find products that are generally well-regarded by customers. However, as with any purchase, it's important to do your research and make an informed decision based on your own needs and preferences.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is husband, the most commonly moment of use is thanksgiving, the most common location is house, the most common behavior is soup . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
Who
When
Where
What
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it seems that the primary users of this product are husbands, followed closely by family members and kids. This suggests that the product is likely marketed towards families, particularly those with busy schedules who may be looking for quick and easy meal options. The top places to use the product are in the house, oven, and freezer, which further supports the idea that this product is designed for convenience and ease of use. The fact that soup is the top usage of the product suggests that it may be marketed towards those who are looking for quick and easy meal options, particularly during the colder months. Interestingly, the data also suggests that this product is used for travel, which could indicate that it is marketed towards those who are looking for convenient meal options while on the go. This could include busy professionals, students, or families who are traveling and may not have access to a full kitchen. Overall, the data suggests that the customer profile for this product is likely families with busy schedules who are looking for quick and easy meal options. To appeal to this demographic, the product could be marketed as a convenient and time-saving option for busy families, with an emphasis on its versatility and ease of use. Additionally, highlighting its use for travel could help to broaden its appeal to those who are looking for convenient meal options while on the go.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are texture, product, sauce, chicken, gravy. The most mentioned elements about texture are bad(1.89%), do not(1.89%).
The top 5 positive reviews are texture, taste, flavor, sauce, mirror. The most mentioned elements about texture are good(19.44%), delicious(0.69%).
Cons
texture11.32%
bad1.89%
do not1.89%
fake1.89%
gummy1.89%
miss1.89%
product9.43%
sauce9.43%
chicken5.66%
gravy5.66%
Pros
texture25.69%
good19.44%
delicious0.69%
good for0.69%
identical to beef0.69%
killer0.69%
taste14.58%
flavor9.72%
sauce4.86%
mirror3.47%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it appears that texture is the most significant factor affecting the sentiment of consumers towards Strips & Cutlets. While texture is mentioned as both a pro and a con, it is more frequently cited as a negative aspect of the product. Other cons mentioned include issues with the product itself, such as the sauce, chicken, and gravy, as well as taste and flavor. On the positive side, the top pro aspect mentioned is also texture, indicating that when the texture is good, consumers are more likely to enjoy the product. However, there is a need to address the negative aspects of the product to improve overall sentiment towards Strips & Cutlets. To improve the product, manufacturers could focus on improving the texture of the product, as this is the most significant factor affecting consumer sentiment. Additionally, addressing issues with the sauce, chicken, and gravy could also improve the overall quality of the product. Finally, manufacturers could consider offering a wider variety of flavors to appeal to a broader range of consumers. In conclusion, while Strips & Cutlets have some positive aspects, such as texture, there are also several negative aspects that need to be addressed. By focusing on improving the texture and addressing issues with the product, manufacturers can improve overall sentiment towards Strips & Cutlets and increase consumer satisfaction.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
TopicMentions
others2
cheap1
diced peach in1
sound good1
vegan1

Based on the data provided, it seems that customers are primarily motivated to buy products in the Strips & Cutlets category based on the product description. This suggests that customers are looking for detailed information about the product, such as its ingredients, nutritional information, and cooking instructions. Price is also a significant factor, with 22.22% of mentions, indicating that customers are looking for products that offer good value for money. Advertising attraction is the least important factor, with only 11.11% of mentions, suggesting that customers are not swayed by flashy marketing campaigns. To optimize Amazon listings for products in the Strips & Cutlets category, sellers should focus on creating detailed and informative product descriptions that highlight the key features and benefits of the product. This could include information about the ingredients, nutritional information, cooking instructions, and any other relevant details that customers might be interested in. Sellers should also ensure that their prices are competitive and offer good value for money, as this is an important factor in customer decision-making. Finally, while advertising attraction may not be the most important factor, sellers should still invest in high-quality product images and descriptions to make their products stand out from the competition.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
$ 5.001
$ 2.00
100 % organic1
organic
2 year ago1
year ago
add amount water1
more water add
add to amazon pantry1
add to amazon pantry
big family size1
big family size
big or have more stretch1
big or long wider
bk in stock1
bk in stock
broth or flavor1
broth or flavor
carry1
carry again

Based on the customer expectations mentioned, it seems that customers in the Strips & Cutlets category are looking for products that are affordable, organic, and have a relatively long shelf life. To meet these expectations, sellers could prioritize product development by focusing on creating organic Strips & Cutlets that are priced at or below $5.00. Additionally, they could consider developing products that have a longer shelf life, such as frozen Strips & Cutlets, to appeal to customers who are looking to stock up on items that will last. In terms of marketing promotion factors, sellers could highlight the organic nature of their products in their advertising and packaging. They could also emphasize the affordability of their products by offering discounts or promotions that bring the price down to or below $5.00. Finally, they could leverage the fact that their products have a longer shelf life by promoting them as a convenient and cost-effective option for meal planning and preparation.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.

FAQs

Amazon Reviews

BK
Purchased
DifferentFeb. 2022
I love my fruit, nothing wrong with them, I didn’t realize until I started eating them they were sugar free, so I wasn’t expecting the difference in taste, otherwise they perfect.
PRosson
Purchased
Tastes greatAug. 2021
Love the peach taste and ease of snacking. I look for the unannounced discount pricing they sometimes apply. Not all 6 or 9 packs are priced the same. It varies. Downside: Must know math!
Debbie
Purchased
I really enjoy jello with fruit as much as the next person. I go through spells of purchasing a lot of jello and in doing I compared the price, flavors, and fruit in each jello cup. I paid way too much, way too sweet, and skimpy on the fruit. I wouldn't make this purchase again.
Mary C.
Purchased
Ohmyword! These are delightful! So much peachy flavor in each spoonful. And just what you need in this heat to refresh you. I couldn't recommend these enough, I should have ordered these sooner. If you love the taste of peach you're going to love these peach Jello cups! You can't get better than this!
fisher
Purchased
yummyAug. 2021
buy it
DeliciousJul. 2021
Just the right serving amount.
Laura E.
Purchased
Delish!!!Apr. 2022
I've not seen these at the grocery store and thought I would try them. They have a really great peachy flavor and make a good snack.the
JKoski
Purchased
Peach always have soft taste and must be combined with a gel that maintain the taste.
I keep these in stock. My grandkids know where in my pantry they can go get some. I’ve begun keeping some in the fridge with summer coming after all! Excellent value and convenience too!
DeliciousAug. 2021
Great taste. Good value for the money.

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