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USB Port Cards product research and customer review analysis

In today's rapidly growing and highly competitive e-commerce industry, it is becoming increasingly important for sellers to effectively select products, improve customer experience, and ultimately be able to increase their market sales and strengthen their brand. Amazon review analysis and consumer research can provide key insights into customer sentiment, preferences and behaviors that can help sellers make informed decisions on product selection and marketing strategies. By utilizing tools such as sentiment analysis, voice of customer, feedback analysis, product research, audience research, competitor analysis and Amazon ratings & reviews data to gain a better understanding of the customer base it becomes possible to create more targeted campaigns that meet customer needs and drive customer satisfaction.

Total ASIN: 10
2023/01/04
Top 1
Top 2
Top 3
Top 4
Average Ratings
4.6
Total Reviews
2,412
This insight is based on the data from the best seller products. The top 5 of them are:

Sales, a key metric of costs and profits for any business, is the most intuitive and accessible data. With established social media platforms and advertising channels providing detailed insight in regards to website traffic, understanding consumer sentiment--i.e., volume--is one of the more challenging areas to analyze. Volume refers how people express their opinions on our brand's products/services/marketing efforts via various touchpoints; these voices come together as an aggregate that can tell us what consumers need or expect from us – why consumers make purchases with us over others.

Based on the provided data for the USB Port Cards category on Amazon, it seems that the average ratings are not available (NaN), but there have been a total of 2412 reviews. Since the average rating is not provided, it is difficult to determine the overall customer satisfaction level for these products. However, the fact that there have been a significant number of reviews (2412) suggests that there is a considerable level of interest in USB Port Cards among customers. It could indicate that these products are in demand and have a substantial customer base. To provide advice based on this limited information, it would be helpful to have more details about the specific products within the USB Port Cards category. Factors such as price range, brand reputation, and individual product ratings can greatly influence customer satisfaction. It is important to consider these aspects before making a purchase decision. In general, when considering any product on Amazon, it is advisable to read through customer reviews and ratings to get a better understanding of the product's quality, reliability, and overall customer satisfaction. Look for products with a significant number of positive reviews and higher average ratings to increase the likelihood of a satisfying purchase. Additionally, it may be beneficial to compare different brands and models within the USB Port Cards category to find the best fit for your specific needs. Consider factors such as compatibility with your devices, the number of ports required, and any additional features that may be important to you. Remember, customer satisfaction can vary from person to person, so it's essential to consider your own requirements and preferences when making a purchasing decision.

Target your customers through customer profile

Voice of customer analysis and audience research are key elements when targeting customers through customer profile. By leveraging Amazon review analysis and other data sources, sellers can gain insights into their customers preferences and behaviors, which can be used to craft targeted solutions and develop a successful product profile. Additionally, this data can also be used to create more effective campaigns that attract the right customers and boost sales.

Customer Profile
The consumer group most commonly mentioned is son, the most commonly moment of use is night, the most common location is desktop, the most common behavior is test . By focusing on these key consumer characteristics, it is possible to identify pain points associated with consumer usage scenarios.
Who
When
Where
What
X-axis:topic. Y-axis:mentions. Red:reviews of 1-3 stars. Green:reviews of 4-5 stars

Based on the data provided, it is evident that the top three users of the USB Port Cards are the son, friend, and husband. The son has the highest number of mentions, followed closely by the friend and then the husband. This suggests that the product appeals to a diverse range of users, including family members and friends. When it comes to the top three places to use the USB Port Cards, the desktop is the most frequently mentioned location, followed by the desk and workstation. This indicates that the product is primarily used in office or home office settings, where users require additional USB ports for their computers or workstations. In terms of usage, both testing and backup are equally popular, with six mentions each. This suggests that customers find the USB Port Cards useful for both testing purposes and as a means of backing up their data. Based on this analysis, it can be inferred that the target customer profile for USB Port Cards includes tech-savvy individuals who require additional USB ports for their desktop computers or workstations. These customers may include students, professionals, and individuals who frequently use computers for various purposes. To cater to this customer profile, it would be beneficial to emphasize the versatility and reliability of the USB Port Cards. Highlighting features such as easy installation, compatibility with different operating systems, and the ability to handle multiple devices simultaneously could attract potential customers. Additionally, offering customer support and warranty options would further enhance the product's appeal. Furthermore, considering the diverse user base, it would be wise to market the USB Port Cards as a practical gift option for family members and friends. This could be achieved through targeted advertising campaigns during occasions such as birthdays, holidays, or special events. Overall, understanding the top users, places of use, and common usage scenarios of the USB Port Cards allows for a more targeted marketing approach and better alignment with customer needs.

Ship products your customers love through sentiment analysis

Through sentiment analysis, businesses can uncover consumer dissatisfaction with products, automatically decompose NR and PR, and present product quality issues, packaging suggestions, marketing loopholes, and inadequate service in a digitalized format. By finding problems in VOC and combining them with a set of quality problem solving processes (CTQs), businesses can form a closed loop from problem to action, thereby achieving continuous iteration and optimization of product quality. In addition, analyzing customer emotion data can help companies foresee emerging trends ahead of competitors and tailor their products to meet customers' needs.

Customer Sentiment
The top 5 negative reviews are card, product, usb port, driver, port. The most mentioned elements about card are stop work after few(1.03%), is not usable(0.69%).
The top 5 positive reviews are install, card, speed, product, port. The most mentioned elements about install are easy(11.14%), breeze(1.94%).
Cons
card10.50%
stop work after few1.03%
is not usable0.69%
faulty0.52%
not not be detect by any device0.34%
never fit right0.34%
product6.20%
usb port4.48%
driver3.27%
port2.75%
Pros
install16.95%
easy11.14%
breeze1.94%
fast1.21%
easy enough0.48%
good0.48%
card13.56%
speed3.87%
product3.63%
port3.15%
Product pros and cons based on Amazon reviews. Consumers' sentiments which represent their opinions are identified using AI.

Based on the data provided, it seems that the most commonly mentioned con aspect in the category of USB Port Cards is related to card issues, accounting for 10.50% of the mentions. The top five cons mentioned are card, product, USB port, driver, and port. On the other hand, the top pro aspect mentioned most frequently is related to installation, accounting for 16.95% of the mentions. Based on these findings, it appears that users have concerns regarding the functionality and reliability of the USB Port Cards. The issues with cards, USB ports, and drivers suggest that there may be compatibility or performance problems. Additionally, the mention of product as a con indicates that there might be overall dissatisfaction with the quality or features of the USB Port Cards. On the positive side, the high percentage of mentions related to installation suggests that users find the installation process relatively easy and convenient. This could be seen as a pro aspect of the USB Port Cards. To improve product development and selection in this category, it would be beneficial to address the mentioned cons. Manufacturers should focus on improving the card performance, ensuring compatibility with various devices, and providing reliable drivers. Additionally, enhancing the overall product quality and features would help address the concerns mentioned by users. Furthermore, it would be valuable to gather more specific feedback from users to understand their exact pain points and expectations. Conducting surveys or engaging in customer feedback sessions can provide valuable insights for product development and selection. In summary, the sentiment analysis of the provided data indicates that there are several cons associated with USB Port Cards, including issues with cards, USB ports, drivers, and overall product quality. However, the ease of installation is seen as a positive aspect. To improve this category, manufacturers should focus on addressing the mentioned cons and gathering more specific feedback from users.

Make the smartest sales decisions through Buyers Motivation

Making the smartest sales decisions requires understanding and responding to the voice of customer. This can be achieved by leveraging buyer motivation data, conducting competitor analysis, and engaging in thorough product research. Companies should seek to understand customer needs and preferences through surveys and feedback, analyze data from past purchases, and track market trends in order to develop effective pricing strategies. Additionally, businesses must focus on providing value to customers through competitive prices, relevant discounts, quality products, convenient services, and superior customer service. By taking into account buyer motivation and focusing on delivering value, businesses can make informed decisions that will lead to long-term success.

Buyers Motivation
Gain insight into the judgment of consumers (Top 5) when making purchase decisions, and optimize marketing strategies in a targeted manner.
TopicMentions
usb 3 . 0 port4
others3
4 usb port2
didn ' t need additional power cable1
low profile1

Based on the data provided, it seems that customers primarily buy USB Port Cards based on the product description. This suggests that customers are highly influenced by the information provided about the product, such as its features, specifications, and compatibility. A well-written and detailed product description can help customers understand the benefits and functionality of the USB Port Card, leading to increased sales. Some reasons why the product description is the top feature could be: 1. Information: Customers want to know exactly what they are purchasing, and a comprehensive product description provides them with the necessary details to make an informed decision. 2. Compatibility: USB Port Cards may have different specifications and compatibility requirements. A detailed product description helps customers ensure that the card will work with their specific devices. 3. Features: Customers are likely interested in the features offered by the USB Port Card, such as the number of ports, data transfer speeds, and power output. A well-written product description can highlight these features effectively. Based on this information, here are some suggestions for Amazon listing optimization: 1. Detailed Descriptions: Ensure that the product description is thorough, highlighting all the key features, specifications, and benefits of the USB Port Card. Use bullet points or subheadings to make it easy for customers to scan through the information. 2. Clear and Concise Language: Use simple and understandable language to describe the product. Avoid technical jargon that might confuse potential buyers. 3. High-Quality Images: Include high-resolution images that showcase the USB Port Card from different angles. This helps customers visualize the product and understand its physical appearance. 4. Customer Reviews: Encourage customers to leave reviews after purchasing the USB Port Card. Positive reviews can enhance the product's reputation and increase buyer confidence. 5. Competitive Pricing: While price is not the top motivator in this category, it is still important to offer a competitive price. Research the market to ensure your pricing is in line with similar products. By optimizing the product listing with these suggestions, you can enhance the appeal of the USB Port Card, attract more customers, and increase sales.

Understand customers need for prioritizing what to build next

Companies should prioritize what to build next by understanding their customers' needs. Amazon review analysis can help businesses better understand customer sentiment, while product research and competitor analysis can give insights into current and upcoming trends in the market. Moreover, customer expectations should be taken into account when developing new products or features. Ultimately, prioritizing what to build next based on an in-depth understanding of customer needs will enable a company to develop successful products that maintain customer satisfaction and loyalty.

Customer Expectations
By understanding the specific reasons, manufacturers and retailers can develop products and marketing strategies that effectively address these needs and wants.
TopicMentionsReview Snippets
good quality2
good quality
black mount bracket1
black mount bracket
cable do not lose power1
cable do not lose power
card work1
card work
download driver1
download driver
good fit1
good fit
great capacitor1
great capacitor
install bracket black1
install bracket black
last long1
last long
mini pcie under gpu1
mini pcie under gpu

Analysis of Customer Expectations for USB Port Cards: Based on the customer feedback provided, there are a few key expectations for USB Port Cards in the given category. Let's break them down: 1. Black mount bracket: One customer mentioned the desire for a black mount bracket. This suggests that customers value aesthetics and would prefer a USB Port Card that matches the color scheme of their setup. Sellers should consider offering USB Port Cards with black mount brackets as an option to cater to this preference. 2. Cable should not lose power: Another customer mentioned the importance of ensuring that the cable does not lose power. This indicates that customers expect reliable power delivery through the USB Port Card. Sellers should prioritize the quality and durability of the cables used in their products to meet this expectation. 3. Card should work: The customer's mention of the card working highlights the fundamental expectation that the USB Port Card should function properly. Sellers should focus on product development and quality control to ensure that their USB Port Cards are reliable and perform as expected. Suggestions for Product Development Prioritization and Marketing Promotion Factors: 1. Quality assurance: Prioritize rigorous testing and quality control measures during product development to ensure that the USB Port Cards meet customer expectations. This includes verifying the functionality of the card, the durability of the cables, and the overall reliability of the product. 2. Aesthetics: Consider offering USB Port Cards with different color options for the mount bracket to cater to customers who value the visual appeal of their setup. This can be a unique selling point and help differentiate the product from competitors. 3. Power delivery: Emphasize the power delivery capabilities of the USB Port Cards in marketing promotions. Highlight features such as stable power output, fast charging capabilities, and compatibility with various devices. This will address the customer expectation of the cable not losing power and attract potential buyers who prioritize reliable power delivery. 4. Customer reviews and testimonials: Encourage customers to leave reviews and testimonials about their positive experiences with the USB Port Cards. Utilize these reviews in marketing materials to build trust and credibility among potential buyers. By focusing on these factors, sellers can align their product development and marketing strategies with customer expectations, ultimately leading to increased customer satisfaction and sales.

Shulex VOC is an AI-powered platform that helps companies gain valuable customer insights from Amazon review analysis. It works by providing users with core capabilities such as customer profiles, sentiment analysis, buyers motivation and customer expectations. This enables businesses to tap into the power of voice of customer, utilizing AI modeling for a comprehensive view of customer experience, product research & selection as well as optimizing quality and reputation. The insights gleaned from this data can then be implemented to foster a healthy relationship between customers and brand.

FAQs

Amazon Reviews

Jing Ace
Purchased
GoodDec. 2022
Happy with this product. Does everything it needs to and installation was easy.
The sideways USB-A type sockets almost certainly violate the physical region any connector ports should remain within I suspect. It is HIGHLY UNLIKELY you will be able to install this in a case, and be able to plug USB-A cables into the 5 ports without milling away part of the case slot to enlarge it. I just tested my high quality case from CoolerMaster, and a USB-A cable plug end will NOT fit into the space for a card blank, period. So there is no way a card installed in any such slot will let me get the cable plugged in - there isn't the physical clearance for it. Avoid this and get one with only vertically aligned USB-A ports, or be prepared to get the dremmel and remove 1-2mm either side to enlarge a case slot (and hope no metal shards end up in a card/mobo slot.
It only came with the USB 2.0 cable... no SATA or USB 3.2 20 pin cable. The instructions are crap. It is hard to mount in my case, and the top board had popped out of the notch it sits in. I popped it back in, but it is pretty cheap. They do not list what comes in the package. They show no pictures of the back of the box. The screws are really hard to get in. The SATA header is upside down so locking cables do not work on it. The use of USB 2.0 on the card readers sucks too.
Patric M.
Purchased
I was a bit skeptic, not going to lie, on getting this. I finally said screw it and pulled the trigger. I'm a gamer, so I have quite a bit of peripherals going on with my setup. I got this to get more USB ports. Installing it was quite easy. I had to take out my Elgato HD60 Pro and put it in that slot, but that was fine considering I'm not a console gamer anymore & mainly play and stream PC games now. Install was simple, went right in. As for drivers, I didn't have to install any. My PC picked it up right away. I even plugged all of my stuff into the card before I did the first bootup with it, and everything worked! My roommate ended up buying the same card & got the same result. If you need more USB ports, Get this card!!! USB 3.0 and the 2 USB-C ports are a nice bonus, too. The USB-C I use for my Samsung phone.
Blue-Collar
Purchased
Cheap! I don't want to be harsh but this brought me no joy. The unit is held in the bay with wood screws screwed into plastic. This was my first experience with that in a pc. Basically, the design takes a sata cable and hotglues the other end for a straight through connection. I didn't try this one since esata is so 2004 but I would expect it to work. The old school USB from the mother board makes all the card reader connections. The sd card slot worked!!! Yeah, pretty excited about that one. The usb 3 cable uses one usb3 port on the mother board and runs two cables to the unit. One side is a straight through connection that to be fair, did work well over half the times I tried it. The other side splits off to handle two additional usb 3 and one usb c slots that sadly had no success. Perhaps they should have used extra hot glue on that cable because it kept slipping out of the Male usb 3 end on the bottom board. After the third try, I became despondent and decided to remove this from my new pc and replace it with my old one. Everything worked with my 7 year old card reader. Currently this is sitting in its box as I decide whether to return it to Amazon, or let it accidentally fall in the trash and go have a soda.
Bryan
Purchased
First off, I read other reviews with the same results but I figured they installed the card wrong. I made sure to install the driver's first then the card with the PC powered off and the power cord disconnected. Once installed, I turned on the computer and I heard a distinctive tick. The computer turned on but I was left with a black screen. I had to remove the USB card and reset the bios. I noticed that my fan LED's stopped working along with a fan. I was able to get the computer running but it had major start and bios issues. Very unfortunate since I build the computer two weeks prior. MSI is fixing the motherboard but they did not provide me with what components were damaged.
ted
Purchased
Cheap assembly. PCB not cut straight on front end preventing it from seating properly in its own plastic housing. The housing is bowed and flexes easily with pressure. Have yet to power it up to verify components.
Rk
Purchased
I got this to add a micro card reader and a c port. Had to disconnect the twenty pin connector which fed the old usb ports. And there is a five pin connector that get connected. That is is. I had to sacrifice the CD reader slot and the cd reader, but I dont use that much. Comes with four usb3 and a whole bunch of different slots I dont know what they are but I use the sd card reader and have the c port. I was surprised it worked. lol
Josh Jones
Purchased
Edit: Well this card took my motherboard out with it. Got a clear sided pc and when I want to push a usb cable into it, saw a spark on the card and my pc shut off. Now I can't get it to boot at all, led on the board doesn't even flash anymore. All I had was a keyboard and mouse plugged into it, the device I was plugging in was a microphone. Wouldn't say with that the card was being overloaded. So to start off they send you EXACTLY what you see in the photo, no real surprises and I appreciated that. Comes well packaged in a folded cardboard box and the actual device inside an antistatic bag, exactly as it should. Installation was a breeze, plug it in for newer computers and forget about the drivers cd (who uses DVD/CD drives anymore?). As for testing.... this is where I just had to dock it. Simply put I got 2 identical computers, both operating off a USB wifi dongle, one plugged directly into the mother board and other computer into the pci-e card. Guess which one kept dropping packets... for peripherals and accessories yes I will use this but sadly I will not trust it with anything that requires data integrity.
User2020
Purchased
I installed this card in a brand new Intel Ghost Canyon computer. Installation was easy and card was immediately recognized. The 5 USB 3.0 ports seem to be working fine. But the USB-C ports rapidly connect and then disconnect repeatedly. I've tried 2 different SSD drives and they both exhibit the same problem. The drives both work fine when connected to another computer. They also work fine when connected to either of the USB-C ports built into the NUC. So the problem is the card. I tried to use the driver included with the card. That was a mistake because it made the problem worse. USB 3.0 ports slowed and the driver was slow to load when rebooting the computer. I'd like to know if ANYBODY has succeeded making the USB-C ports operational.

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